Analytics Usage Distribution in the Top 1 Million Sites

Top In Analytics Usage Distribution in the Top 1 Million Sites

Technology	Websites	%
Google Analytics	685,805	68.58
Global Site Tag	302,927	30.29
Facebook Signal	178,799	17.88
Facebook Conversion Tracking	165,263	16.53
Facebook Pixel	161,348	16.13
Google Conversion Tracking	143,464	14.35
Facebook Domain Insights	101,043	10.1
Rapleaf	87,671	8.77
Everest Technologies	81,867	8.19
New Relic	65,114	6.51
Quantcast Measurement	56,938	5.69
Hotjar	54,598	5.46
Lotame Crowd Control	52,783	5.28
LiveRamp	51,149	5.11
Efficient Frontier	49,402	4.94
comScore	48,261	4.83
Gemius PL	47,620	4.76

3,583,405 Detections

of Analytics and Tracking in the Top 1 Million Sites.

Google Analytics is currently the most popular technology in this category.