Analytics Usage Distribution in the Top 1 Million Sites

Top In Analytics Usage Distribution in the Top 1 Million Sites

Technology	Websites	%
Google Analytics	675,116	67.51
Global Site Tag	318,005	31.8
Facebook Signal	175,449	17.54
Facebook Conversion Tracking	163,899	16.39
Facebook Pixel	159,897	15.99
Google Conversion Tracking	136,294	13.63
Facebook Domain Insights	96,927	9.69
Rapleaf	69,432	6.94
Everest Technologies	56,514	5.65
Google Conversion Linker	55,931	5.59
New Relic	55,500	5.55
Yandex Metrika	51,385	5.14
Hotjar	50,889	5.09
Quantcast Measurement	50,046	5
LiveRamp	41,775	4.18
Lotame Crowd Control	41,271	4.13

3,404,950 Detections

of Analytics and Tracking in the Top 1 Million Sites.

Google Analytics is currently the most popular technology in this category.