Analytics Usage Distribution in the Top 100k Sites

Distribution for websites using Analytics technologies

Top In Analytics Usage Distribution in the Top 100k Sites
Technology Websites %
Google Analytics 68,177 68.18
Global Site Tag 39,449 39.45
Facebook Domain Insights 20,031 20.03
Facebook Pixel 19,658 19.66
Google Conversion Linker 16,926 16.93
Facebook Conversion Tracking 15,115 15.12
Hotjar 13,126 13.13
New Relic 13,063 13.06
Google Conversion Tracking 11,819 11.82
Google Optimize 360 11,628 11.63
LinkedIn Insights 10,669 10.67
Facebook Signal 10,577 10.58
Fastly 8,191 8.19
Matomo 7,604 7.6
Bing Universal Event Tracking 6,584 6.58

505,391 Detections

of Analytics and Tracking in the Top 100k Sites. Last updated 23rd Nov 2021.

Google Analytics Google Analytics is currently the most popular technology in this category.

Top 1m
Top 1,000,000 sites by traffic
2,904,912
Top 100k
Top 100,000 sites by traffic
505,391
Top 10k
Top 10,000 sites by traffic
80,332
Entire Internet
100,431,305
Iran
171,924
United States
42,216,370
Russia
4,439,401
United Kingdom
3,598,033
Germany
1,971,795
Japan
1,392,822
Brazil
1,492,258
Canada
1,416,033
France
1,345,191
Netherlands
1,371,236
Australia
1,340,950
Italy
1,099,930
India
965,174
China
1,260,393
Spain
847,097
Poland
579,879
.co
552,580
Switzerland
377,660
.io
440,397
Czech Republic
353,477
Sweden
381,631
Ukraine
363,757
Belgium
357,125
Turkey
326,912
Vietnam
333,377
Argentina
315,310
Mexico
318,485
South Korea
337,028
Austria
234,012
Indonesia
251,632
Denmark
258,402
Taiwan
214,261
South Africa
216,796
Hungary
215,927
Romania
194,378
New Zealand
198,349
Finland
174,649
Israel
177,038
Greece
159,721
Portugal
158,893
Norway
163,706
Chile
154,016
.me
161,378
Hong Kong
145,360
Singapore
139,665
Thailand
134,006
Malaysia
139,348
Ireland
125,178
Philippines
110,919
Slovakia
111,757
Cocos Islands
109,212
.tv
81,882
Belarus
84,197
UAE
68,034
Bulgaria
68,934
Pakistan
64,494
Kazakhstan
70,287
Lithuania
62,093
Peru
57,094
Mali
69,191
Nigeria
50,854
Serbia
49,981
Azerbaijan
44,930
Croatia
44,551
Slovenia
43,232
Latvia
42,526
Saudi Arabia
41,530
Estonia
41,679
Anguilla
42,715
Bangladesh
39,251
Morocco
28,815
Luxembourg
28,463
Sri Lanka
24,077
Iceland
24,659
Uruguay
22,101
Ecuador
21,680
Kenya
21,245
Egypt
21,248
Niue
23,998
Georgia
19,574
Palau
19,595
Malta
17,550
Tonga
16,894
Dominican Republic
15,001
Moldova
15,099
Armenia
14,617
Guernsey
15,087
Macedonia
13,798
Costa Rica
13,847
Nepal
13,840
Uzbekistan
14,473
Tunisia
12,216
Venezuela
12,309
Qatar
11,966
Albania
11,947
Puerto Rico
11,756
Guatemala
10,834
Micronesia
10,246
Bosnia and Herzegovina
9,613
Saint Helena
10,756
Cyprus
9,608
Algeria
8,825
Samoa
9,323
Panama
8,804
Paraguay
8,448
Jordan
7,469
Kuwait
7,154
Lebanon
7,142
Mongolia
7,237
Reunion
7,169
Liechtenstein
6,821
Isle of Man
6,966
Bolivia
6,633
Afghanistan
5,975
Saint Vincent and the Grenadines
6,841
Angola
5,749
Tanzania
5,601
Belize
5,658
Uganda
5,380
Bahamas
5,327
Kyrgyzstan
5,689
Ghana
5,072
Oman
5,124
Mauritius
5,031
El Salvador
5,124
Zimbabwe
4,065
Cambodia
4,048
Cameroon
4,457
Bahrain
3,689
Palestine
3,742
United States Virgin Islands
3,543
Somalia
3,889
Nicaragua
3,202
Honduras
3,396
Monaco
3,121
Antigua and Barbuda
3,181
Namibia
3,030
Trinidad and Tobago
3,004
Seychelles
2,845
Iraq
2,865
Myanmar
2,699
Bermuda
2,803
Cuba
2,522
Gibraltar
2,630
Jamaica
2,531
Cote d'Ivoire
2,565
Maldives
2,417
Sao Tome and Principe
2,522
Christmas Island
2,405
Vatican City
2,109
Ethiopia
2,127
Senegal
2,098
Guadeloupe
2,151
Mozambique
1,994
Rwanda
1,862
Turkmenistan
1,904
Madagascar
1,805
Botswana
1,783
New Caledonia
1,699
Zambia
1,639
Congo
1,651
Cayman Islands
1,624
Tajikistan
1,702
Faroe Islands
1,595
Barbados
1,425
Andorra
1,409
Martinique
1,460
Fiji
1,305
Greenland
1,364
Yemen
1,133
American Samoa
1,297
Saint Lucia
1,182
Turks and Caicos Islands
1,142
Saint Pierre and Miquelon
1,106
South Georgia and the South Sandwich Islands
1,110
Macao
951
Haiti
964
Montserrat
1,089
Malawi
918
Syria
890
Burkina Faso
858
Brunei
884
Guyana
881
French Polynesia
804
Papua New Guinea
794
Sint Maarten
792
Togo
733
British Virgin Islands
751
San Marino
634
Aruba
654
Mauritania
551
Sudan
601
Åland Islands
599
Vanuatu
588
Bhutan
522
Suriname
489
Grenada
562
French Guiana
511
Mayotte
520
Djibouti
506
Benin
468
Jersey
520
Guam
475
Dominica
443
Curacao
451
Niger
344
Libya
322
Saint Kitts and Nevis
406
Lesotho
403
East Timor
413
Solomon Islands
369
Swaziland
342
Burundi
389
Gambia
314
Cook Islands
277
Wallis and Futuna
255
Guinea
212
Antarctica
207
Sierra Leone
200
Northern Mariana Islands
226
Norfolk Island
179
Heard Island and McDonald Islands
153
Falkland Islands
136
Svalbard and Jan Mayen
137
Marshall Islands
111
Liberia
104
Nauru
105
Gabon
58
Lao People's Democratic Republic
76
Kiribati
62
Pitcairn
59
United States Minor Outlying Islands
45
Chad
44
Guinea-Bissau
16
Congo
10
Central African Republic
11
Analytics and Tracking Categories