Analytics Usage Statistics

Statistics for websites using Analytics technologies

Google Analytics
Facebook Domain Insights
Facebook Pixel
Facebook Signal
Google Conversion Tracking
New Relic
Quantcast Measurement
comScore
Rapleaf
LiveRamp

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Name 10k 100k Million Entire Web
Google Analytics 6,176 69,093 608,922 29,329,524
Facebook Domain Insights 2,586 13,950 81,458 2,737,757
Facebook Signal 2,055 12,291 46,671 506
Quantcast Measurement 1,902 9,071 48,001 1,084,289
New Relic 1,833 10,525 43,210 2,182,557
comScore 1,823 7,566 25,466 77,848
Google Conversion Tracking 1,811 11,956 78,976 1,023,647
Facebook Pixel 1,438 12,406 72,746 1,351,897
Omniture SiteCatalyst 1,381 5,182 16,204 148,781
Rapleaf 1,120 5,676 19,015 509
LiveRamp 1,043 5,407 18,333 455
DoubleClick Floodlight 952 4,708 15,119 32,197
Everest Technologies 942 5,367 19,667 752
Optimizely 874 3,388 11,471 222,074
Bing Universal Event Tracking 855 4,941 18,670 54,011
Lotame Crowd Control 852 4,552 13,512 9,218
MediaMath 849 3,731 10,840 6,052
Twitter Analytics 709 3,536 10,676 16,174
CrazyEgg 698 3,987 15,698 121,764
Chartbeat 667 2,197 4,713 13,139

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Analytics, or web analytics is gathered by measuring internet data either directly or indirectly. BuiltWith tracks on-site analytical systems that are typically identified by their javascript signature. Analytics typically works by allowing the javascript tag to perform certain functions such as creating a cookie (that allows return visitor tracking, bounce tracking) and testing browser functionality (version, screensize) as well as this the request provides the tracking code with information regarding the location of the visitor. All of this information is aggregated and compiled into the analytical information made available to the user.

Google Analytics which was launched in November 2005 is currently the most used analytical package on the internet, which was based on Urchin 5, which still features in the top analytical packages in use today, Google’s analytics javascript tag is probably the most hit URL in the world.