Analytics Usage Statistics

Statistics for websites using Analytics technologies

Google Analytics
Facebook Domain Insights
Facebook Signal
Google Conversion Tracking
Facebook Pixel
New Relic
Quantcast Measurement
comScore
Rapleaf
LiveRamp

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Name 10k 100k Million Entire Web
Google Analytics 6,308 61,784 507,605 29,329,524
Facebook Domain Insights 2,720 13,731 79,848 2,737,757
Facebook Signal 2,182 12,875 47,757 506
New Relic 1,996 11,580 50,509 2,182,557
Quantcast Measurement 1,964 9,290 47,897 1,084,289
Google Conversion Tracking 1,955 12,735 57,094 1,023,647
comScore 1,910 8,212 30,642 77,848
Facebook Pixel 1,653 12,687 72,663 1,351,897
Omniture SiteCatalyst 1,410 5,256 15,350 148,781
Rapleaf 1,199 5,770 17,998 509
LiveRamp 1,104 5,492 17,297 455
Everest Technologies 1,007 5,484 21,071 752
DoubleClick Floodlight 1,006 4,980 14,977 32,197
Bing Universal Event Tracking 931 5,315 18,474 54,011
MediaMath 925 3,869 10,534 6,052
Optimizely 905 3,500 9,693 222,074
Lotame Crowd Control 891 4,559 13,442 9,218
Twitter Analytics 783 3,519 10,619 16,174
CrazyEgg 722 4,055 15,086 121,764
Chartbeat 678 2,158 4,496 13,139

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Analytics, or web analytics is gathered by measuring internet data either directly or indirectly. BuiltWith tracks on-site analytical systems that are typically identified by their javascript signature. Analytics typically works by allowing the javascript tag to perform certain functions such as creating a cookie (that allows return visitor tracking, bounce tracking) and testing browser functionality (version, screensize) as well as this the request provides the tracking code with information regarding the location of the visitor. All of this information is aggregated and compiled into the analytical information made available to the user.

Google Analytics which was launched in November 2005 is currently the most used analytical package on the internet, which was based on Urchin 5, which still features in the top analytical packages in use today, Google’s analytics javascript tag is probably the most hit URL in the world.