Audience Measurement Usage Distribution in the Top 1 Million Sites

Statistics for websites using Audience Measurement technologies

Top In Audience Measurement Usage Distribution in the Top 1 Million Sites

Technology	Websites	%
Google Analytics	507,647	50.76
Hotjar	69,588	6.96
Yandex Metrika	67,351	6.74
Cloudflare Insights	28,554	2.86
Microsoft Clarity	27,718	2.77
Cloudflare Web Analytics	26,257	2.63
Matomo	24,269	2.43
Quantcast Measurement	17,786	1.78
comScore	17,682	1.77
Yahoo Web Analytics	17,109	1.71
Klaviyo	14,588	1.46
Adobe Marketing Cloud	12,595	1.26
Adobe Analytics	9,927	0.99
Snowplow	9,837	0.98
FullStory	8,999	0.9
Adobe Experience Platform Identity Service	6,884	0.69
Mixpanel	6,478	0.65
Mouseflow	5,564	0.56
Lucky Orange	5,090	0.51
Heap	4,465	0.45
Alexa Certified Site Metrics	3,615	0.36
Clicky	3,280	0.33
Smartlook	2,867	0.29
Omniture Adobe Test and Target	2,751	0.28
Pmetrics	2,589	0.26
Gemius	2,466	0.25
Amazon Advertising Sizmek Ad Suite	2,415	0.24
Parse.ly	2,389	0.24
Gemius PL	2,369	0.24
Inspectlet	2,275	0.23
Plausible Analytics	2,197	0.22
Roistat	1,737	0.17
Shareaholic	1,446	0.14
AT Internet	1,371	0.14
Piwik PRO	1,345	0.13
WebTrends	1,043	0.1
Lead Forensics	958	0.1
ETracker	870	0.09
Ptengine	733	0.07
CleverTap	714	0.07
Oribi Analytics	694	0.07
Gaug.es	686	0.07
Woopra	645	0.06
Umami	614	0.06
SessionCam	581	0.06
WizRocket	561	0.06
DotMetrics	519	0.05
Fingerprint Pro	501	0.05
Infoline	481	0.05
LiveTex	450	0.04
Littledata	435	0.04
Keywee	432	0.04
Facebook Tag API	418	0.04
Sprig	392	0.04
Webtrekk	374	0.04
SecuredVisit	357	0.04
Decibel Insight	346	0.03
GoSquared	343	0.03
Gainsight	304	0.03
Crimson Hexagon	288	0.03
Adobe CQ Analytics	285	0.03
Eulerian	271	0.03
WordPress Stats	262	0.03
ForeSee Results	251	0.03
iPerceptions	246	0.02
Simple Analytics	241	0.02
Effective Measure	241	0.02
mycounter - Page Counter	213	0.02
SegMetrics	212	0.02
Giraff	196	0.02
Urchin 5	168	0.02
Foresee Answers Cloud	168	0.02
LiveSession	162	0.02
SiTest	153	0.02
GoatCounter	140	0.01
Easy Counter	133	0.01
Motigo Stats	130	0.01
WOW Analytics	130	0.01
CARBON AI	123	0.01
ByteDance	122	0.01
Sitefinity Insight	110	0.01
GlassBox	101	0.01
Wysistat	97	0.01
Mint	96	0.01
CANDDi Insights	92	0.01
Thunderhead	92	0.01
Amazing Counters	88	0.01
Compete	85	0.01
CarGurus	81	0.01
Lexer	80	0.01
Snoobi	76	0.01
Personyze	76	0.01
MetricsCube	74	0.01
Optimal Workshop	72	0.01
phpMyVisites	71	0.01
MouseStats	69	0.01
Ruler Analytics	68	0.01
Metrilo	67	0.01
CoolaData	62	0.01
Pirsch	60	0.01
Logentries	56	0.01
Visual Sciences	55	0.01
Linkpulse	55	0.01
Sitestat	54	0.01
Webleads Tracker	53	0.01
AutoAlert	52	0.01
Gamooga	52	0.01
NetElixir	45	0
Sweet Analytics	44	0
Clixtell	43	0
Research Artisan	40	0
Percy AI	36	0
Trialfire	36	0
Performancing Metrics	34	0
Sophus 3	34	0
UserHeat	31	0
Cabin	31	0
WatchThemLive	31	0
Counter Dev	30	0
Hitsteps	28	0
SkyGlue	27	0
Nocodelytics	25	0
Castle	25	0
HitTail - Long Tail Keyword Marketing	24	0
AddFreeStats	24	0
VisualDNA	24	0
Infinario	22	0
AdEmails	21	0
FocusVision	20	0
WebTrends Optimize	20	0
Totango	19	0
Ackee	18	0
Jaco	18	0
RealTracker	16	0
Andy Hoppe	16	0
Angelfish	15	0
Ghostboard	14	0
Redistats	13	0
Trendcounter	12	0
Heyflow	12	0
M-Pathy	12	0
Cognesia	11	0
Gator	10	0
Insignal	10	0
Monitus	10	0
Belstat	9	0
Distil Bot Discovery	9	0
SageMetrics	9	0
PulseMaps	8	0
Monkey Tracker	7	0
Memo	7	0
LiveBall	6	0
Canopy Labs	6	0
BlogTraffic	5	0
AceClick	5	0
persistent.id	5	0
OrangeSoda	4	0
YellowTracker	4	0
whos.amung.us Pro	4	0
Track Flow	3	0
Jirafe	3	0
Sellebrity	3	0
Trovus Revelations	3	0
Stratsys	3	0
RealTimeUsers	2	0
Statvoo	2	0
Popcorn Metrics	2	0
Clikci	2	0
VisitorVille	2	0
Calq	2	0
VisitorTrack	2	0
AudienceInsights	2	0
Hit Sniffer	1	0
FireStats	1	0
Campaigns.io	1	0
User Moves	1	0
ReplayMonster	1	0
Causata	1	0
Tamboo	1	0
YourAmigo	1	0
Youneeq	1	0
Pivotal	1	0