Audience Measurement Usage Distribution in the Top 1 Million Sites

Statistics for websites using Audience Measurement technologies

Top In Audience Measurement Usage Distribution in the Top 1 Million Sites
Technology Websites %
Google Analytics 505,948 50.59
Hotjar 74,309 7.43
Cloudflare Insights 63,834 6.38
Cloudflare Web Analytics 62,380 6.24
Microsoft Clarity 62,036 6.2
Yandex Metrika 44,683 4.47
Klaviyo 25,275 2.53
Matomo 23,652 2.37
Adobe Marketing Cloud 13,081 1.31
comScore 12,649 1.26
Snowplow 10,575 1.06
FullStory 9,019 0.9
Quantcast Measurement 8,331 0.83
Yahoo Web Analytics 7,579 0.76
Mouseflow 5,936 0.59
Mixpanel 5,873 0.59
Plausible Analytics 4,312 0.43
Lucky Orange 4,153 0.42
Adobe Analytics 3,793 0.38
Smartlook 3,293 0.33
Heap 3,272 0.33
Clicky 2,580 0.26
Parse.ly 2,334 0.23
Gemius 2,317 0.23
Gemius PL 2,172 0.22
Alexa Certified Site Metrics 1,963 0.2
Piwik PRO 1,931 0.19
Roistat 1,807 0.18
Inspectlet 1,740 0.17
Omniture Adobe Test and Target 1,735 0.17
Fingerprint Pro 1,608 0.16
Umami 1,447 0.14
Shareaholic 1,118 0.11
Pmetrics 1,107 0.11
Amazon Advertising Sizmek Ad Suite 1,076 0.11
WebTrends 981 0.1
ETracker 958 0.1
CleverTap 946 0.09
Gaug.es 939 0.09
AT Internet 845 0.08
Lead Forensics 700 0.07
Ptengine 690 0.07
WizRocket 612 0.06
Sprig 597 0.06
Simple Analytics 551 0.06
SessionCam 508 0.05
DotMetrics 484 0.05
Woopra 394 0.04
Gainsight 337 0.03
Littledata 336 0.03
Eulerian 331 0.03
Oribi Analytics 309 0.03
Infoline 309 0.03
Facebook Tag API 307 0.03
Decibel Insight 284 0.03
SecuredVisit 282 0.03
CARBON AI 270 0.03
Webtrekk 258 0.03
GoSquared 239 0.02
LiveTex 238 0.02
Pirsch 226 0.02
Heyflow 222 0.02
Crimson Hexagon 219 0.02
GoatCounter 209 0.02
iPerceptions 198 0.02
Adobe CQ Analytics 197 0.02
ForeSee Results 179 0.02
Giraff 166 0.02
Sitefinity Insight 162 0.02
Wysistat 161 0.02
Publytics 157 0.02
WordPress Stats 153 0.02
mycounter - Page Counter 153 0.02
LiveSession 153 0.02
SegMetrics 146 0.01
Easy Counter 131 0.01
SiTest 129 0.01
Urchin 5 125 0.01
Lexer 117 0.01
Motigo Stats 104 0.01
Effective Measure 103 0.01
Sweet Analytics 99 0.01
Metrilo 78 0.01
Keywee 76 0.01
Clixtell 73 0.01
WOW Analytics 72 0.01
Compete 67 0.01
ByteDance 66 0.01
MetricsCube 65 0.01
CANDDi Insights 63 0.01
Optimal Workshop 62 0.01
VisitorTracking 60 0.01
Amazing Counters 58 0.01
Thunderhead 56 0.01
Counter Dev 55 0.01
Personyze 55 0.01
Mint 53 0.01
NetElixir 51 0.01
GlassBox 49 0
phpMyVisites 46 0
Cabin 45 0
Ruler Analytics 45 0
Sitestat 44 0
Nepcha 42 0
Gamooga 42 0
CarGurus 39 0
Snoobi 39 0
OpenPanel 39 0
Research Artisan 37 0
Percy AI 36 0
Foresee Answers Cloud 36 0
Webleads Tracker 35 0
UserHeat 34 0
MouseStats 34 0
CoolaData 34 0
Visual Sciences 32 0
Logentries 30 0
Linkpulse 29 0
Trialfire 28 0
Sophus 3 27 0
Hitsteps 24 0
Ackee 21 0
Castle 21 0
VisualDNA 20 0
AutoAlert 19 0
FocusVision 19 0
Andy Hoppe 18 0
Ghostboard 16 0
AdEmails 15 0
SageMetrics 15 0
Jaco 14 0
Angelfish 14 0
SkyGlue 13 0
Infinario 13 0
Pocus 13 0
HitTail - Long Tail Keyword Marketing 12 0
Nocodelytics 12 0
RealTracker 11 0
Performancing Metrics 11 0
WebTrends Optimize 9 0
M-Pathy 9 0
Redistats 8 0
WatchThemLive 7 0
Gator 6 0
Friendly Analytics 6 0
Track Flow 6 0
RealTimeUsers 6 0
Cognesia 6 0
Distil Bot Discovery 6 0
PulseMaps 5 0
Trendcounter 5 0
Monitus 5 0
AceClick 5 0
Totango 5 0
Canopy Labs 5 0
YellowTracker 4 0
Monkey Tracker 4 0
FireStats 4 0
YourAmigo 4 0
Belstat 3 0
Insignal 3 0
Jirafe 3 0
AddFreeStats 3 0
Popcorn Metrics 3 0
Memo 3 0
United Digital Group 3 0
persistent.id 3 0
Stratsys 3 0
Hit Sniffer 2 0
Sellebrity 2 0
VisitorVille 2 0
Clikci 2 0
Analytically 2 0
iWebTrack 2 0
whos.amung.us Pro 2 0
I-Behavior 2 0
AudienceInsights 2 0
LiveBall 2 0
OrangeSoda 1 0
Analyzati 1 0
Dealavo 1 0
Trovus Revelations 1 0
Calq 1 0
Sessionly 1 0
VisitorTrack 1 0
Axigenio 1 0
TellApart 1 0
Campaigns.io 1 0
Youneeq 1 0
Statsit 1 0
Analytix 1 0
Pivotal 1 0

997,443 Detections

of Audience Measurement in the Top 1 Million Sites. Last updated 13th May 2025.

Google Analytics Google Analytics is currently the most popular technology in this category.

Top 1m
Top 1,000,000 sites by traffic
997,441
Top 100k
Top 100,000 sites by traffic
145,031
Top 10k
Top 10,000 sites by traffic
17,011
Entire Internet
42,872,803
United States
9,040,841
Russia
2,823,873
United Kingdom
1,500,099
Germany
1,152,945
Brazil
987,705
France
846,678
Netherlands
777,816
Japan
703,173
Australia
678,188
India
633,509
Indonesia
607,288
Italy
598,942
Canada
581,058
Spain
489,544
Poland
362,137
Switzerland
280,607
CO .co
261,901
SE Sweden
237,863
BE Belgium
231,007
CZ Czech Republic
225,387
TR Turkey
187,482
MX Mexico
177,472
AR Argentina
168,113
CN China
145,884
DK Denmark
143,012
AT Austria
140,869
IO .io
138,939
HU Hungary
133,929
UA Ukraine
131,289
ZA South Africa
123,290
VN Vietnam
122,832
NZ New Zealand
120,641
PT Portugal
120,377
GR Greece
113,778
RO Romania
98,979
FI Finland
88,630
NO Norway
85,648
TW Taiwan
83,110
IL Israel
82,804
CL Chile
78,418
SK Slovakia
77,512
KR South Korea
75,921
ME .me
74,634
IE Ireland
68,128
AE UAE
66,811
AI Anguilla
58,274
SG Singapore
56,181
MY Malaysia
54,337
CC Cocos Islands
51,113
BY Belarus
47,030
LT Lithuania
43,265
BG Bulgaria
42,655
TH Thailand
40,983
KZ Kazakhstan
40,881
HK Hong Kong
38,817
IR Iran
33,157
PK Pakistan
33,110
EE Estonia
32,420
SA Saudi Arabia
29,527
RS Serbia
27,639
HR Croatia
26,772
LV Latvia
26,188
PE Peru
25,374
SI Slovenia
25,018
PH Philippines
22,057
NG Nigeria
19,807
TV .tv
18,223
BD Bangladesh
17,895
NU Niue
16,259
LU Luxembourg
15,161
MA Morocco
15,016
KE Kenya
14,386
EC Ecuador
13,168
NP Nepal
12,254
LK Sri Lanka
11,525
UY Uruguay
11,440
UZ Uzbekistan
10,840
EG Egypt
10,007
IS Iceland
9,876
AM Armenia
9,555
GE Georgia
8,667
CY Cyprus
8,189
CR Costa Rica
8,048
MT Malta
8,007
MD Moldova
7,861
AZ Azerbaijan
7,266
RE Reunion
6,342
DO Dominican Republic
6,216
GT Guatemala
6,017
GG Guernsey
5,541
TN Tunisia
5,539
QA Qatar
5,409
MK Macedonia
5,234
AL Albania
5,124
VE Venezuela
4,694
LB Lebanon
4,639
PA Panama
4,372
SH Saint Helena
4,222
PR Puerto Rico
4,189
GH Ghana
4,173
PY Paraguay
4,088
TZ Tanzania
4,063
WS Samoa
3,885
BA Bosnia and Herzegovina
3,871
LI Liechtenstein
3,679
PW Palau
3,640
KG Kyrgyzstan
3,594
TO Tonga
3,585
UG Uganda
3,512
KW Kuwait
3,318
JO Jordan
3,112
MN Mongolia
3,005
IM Isle of Man
2,955
MU Mauritius
2,832
DZ Algeria
2,710
BO Bolivia
2,655
CM Cameroon
2,580
OM Oman
2,515
SV El Salvador
2,347
BH Bahrain
2,290
ZW Zimbabwe
2,266
KH Cambodia
2,264
BZ Belize
2,190
VC Saint Vincent and the Grenadines
2,058
BS Bahamas
2,050
FM Micronesia
2,032
SO Somalia
1,894
GP Guadeloupe
1,797
CI Cote d'Ivoire
1,751
AF Afghanistan
1,739
HN Honduras
1,734
NA Namibia
1,651
MC Monaco
1,638
MM Myanmar
1,621
SN Senegal
1,574
MQ Martinique
1,571
AD Andorra
1,524
ET Ethiopia
1,321
CX Christmas Island
1,311
AO Angola
1,299
IQ Iraq
1,279
MV Maldives
1,169
ZM Zambia
1,147
CD Congo
1,139
PS Palestine
1,120
NI Nicaragua
1,099
BW Botswana
1,083
RW Rwanda
1,067
MZ Mozambique
1,028
MG Madagascar
1,013
NC New Caledonia
1,006
JM Jamaica
991
AG Antigua and Barbuda
985
TJ Tajikistan
942
AS American Samoa
939
SC Seychelles
937
VI United States Virgin Islands
932
KY Cayman Islands
921
TT Trinidad and Tobago
855
BM Bermuda
852
FO Faroe Islands
838
SX Sint Maarten
820
ST Sao Tome and Principe
811
TG Togo
713
FJ Fiji
645
BJ Benin
628
JE Jersey
587
SR Suriname
564
AW Aruba
545
GY Guyana
526
GI Gibraltar
510
BB Barbados
509
BF Burkina Faso
509
GF French Guiana
478
LC Saint Lucia
463
MW Malawi
453
GL Greenland
451
PM Saint Pierre and Miquelon
425
MS Montserrat
419
TC Turks and Caicos Islands
388
BT Bhutan
378
SM San Marino
376
YE Yemen
356
YT Mayotte
354
CU Cuba
338
ML Mali
331
HT Haiti
323
PG Papua New Guinea
309
GS South Georgia and the South Sandwich Islands
307
SD Sudan
303
TM Turkmenistan
292
PF French Polynesia
288
BI Burundi
281
GM Gambia
274
SL Sierra Leone
260
SY Syria
253
VU Vanuatu
249
GD Grenada
240
VG British Virgin Islands
239
CW Curacao
236
LY Libya
233
LS Lesotho
223
MR Mauritania
218
GA Gabon
209
BN Brunei
206
AX Åland Islands
204
GU Guam
176
LR Liberia
172
TL East Timor
162
SZ Swaziland
160
DJ Djibouti
154
NE Niger
154
MP Northern Mariana Islands
138
SB Solomon Islands
135
GN Guinea
132
CK Cook Islands
130
LA Lao People's Democratic Republic
130
WF Wallis and Futuna
125
CV Cabo Verde
123
MO Macao
87
DM Dominica
82
KN Saint Kitts and Nevis
81
TD Chad
67
SS South Sudan
61
CG Congo
54
FK Falkland Islands
48
KI Kiribati
45
MH Marshall Islands
40
SJ Svalbard and Jan Mayen
39
KM Comoros
31
VA Vatican City
31
GW Guinea-Bissau
27
NF Norfolk Island
20
HM Heard Island and McDonald Islands
18
AQ Antarctica
14
GQ Equatorial Guinea
13
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