Audience Measurement Usage Distribution in the Top 1 Million Sites

Statistics for websites using Audience Measurement technologies

Top In Audience Measurement Usage Distribution in the Top 1 Million Sites

Technology	Websites	%
Google Analytics	507,114	50.71
Hotjar	75,041	7.5
Cloudflare Insights	62,833	6.28
Cloudflare Web Analytics	61,294	6.13
Microsoft Clarity	60,578	6.06
Yandex Metrika	45,058	4.51
Klaviyo	25,091	2.51
Matomo	23,642	2.36
Adobe Marketing Cloud	13,227	1.32
comScore	12,967	1.3
Snowplow	10,326	1.03
FullStory	8,865	0.89
Quantcast Measurement	8,386	0.84
Yahoo Web Analytics	7,573	0.76
Mixpanel	5,988	0.6
Mouseflow	5,951	0.6
Plausible Analytics	4,327	0.43
Lucky Orange	4,210	0.42
Adobe Analytics	3,866	0.39
Heap	3,365	0.34
Smartlook	3,307	0.33
Clicky	2,608	0.26
Parse.ly	2,386	0.24
Gemius	2,357	0.24
Gemius PL	2,202	0.22
Alexa Certified Site Metrics	2,003	0.2
Piwik PRO	1,947	0.19
Roistat	1,817	0.18
Inspectlet	1,803	0.18
Omniture Adobe Test and Target	1,776	0.18
Fingerprint Pro	1,556	0.16
Umami	1,438	0.14
Shareaholic	1,131	0.11
Amazon Advertising Sizmek Ad Suite	1,125	0.11
Pmetrics	1,112	0.11
WebTrends	1,007	0.1
CleverTap	962	0.1
ETracker	958	0.1
Gaug.es	933	0.09
AT Internet	847	0.08
Lead Forensics	728	0.07
Ptengine	694	0.07
WizRocket	626	0.06
Sprig	603	0.06
Simple Analytics	542	0.05
SessionCam	513	0.05
DotMetrics	485	0.05
Woopra	410	0.04
Gainsight	387	0.04
Littledata	337	0.03
Eulerian	335	0.03
Infoline	315	0.03
Oribi Analytics	314	0.03
Facebook Tag API	312	0.03
SecuredVisit	289	0.03
Decibel Insight	286	0.03
Webtrekk	269	0.03
CARBON AI	248	0.02
GoSquared	244	0.02
LiveTex	238	0.02
Heyflow	231	0.02
Pirsch	226	0.02
GoatCounter	205	0.02
iPerceptions	198	0.02
Adobe CQ Analytics	197	0.02
Crimson Hexagon	194	0.02
ForeSee Results	181	0.02
Giraff	166	0.02
Wysistat	164	0.02
Sitefinity Insight	159	0.02
LiveSession	158	0.02
Publytics	155	0.02
mycounter - Page Counter	154	0.02
WordPress Stats	153	0.02
SegMetrics	146	0.01
Easy Counter	136	0.01
SiTest	129	0.01
Urchin 5	126	0.01
Lexer	112	0.01
Effective Measure	105	0.01
Motigo Stats	101	0.01
Sweet Analytics	94	0.01
Metrilo	80	0.01
Keywee	79	0.01
WOW Analytics	74	0.01
Compete	71	0.01
Clixtell	70	0.01
MetricsCube	69	0.01
ByteDance	66	0.01
CANDDi Insights	65	0.01
Optimal Workshop	62	0.01
VisitorTracking	60	0.01
Amazing Counters	60	0.01
Thunderhead	58	0.01
Counter Dev	54	0.01
Mint	54	0.01
Personyze	53	0.01
NetElixir	52	0.01
GlassBox	50	0
Ruler Analytics	46	0
Nepcha	45	0
phpMyVisites	45	0
Sitestat	45	0
Gamooga	44	0
Cabin	43	0
CarGurus	42	0
Snoobi	41	0
Research Artisan	39	0
Percy AI	38	0
Sophus 3	38	0
MouseStats	36	0
OpenPanel	35	0
Webleads Tracker	35	0
Foresee Answers Cloud	35	0
CoolaData	34	0
UserHeat	33	0
Visual Sciences	32	0
Logentries	31	0
Linkpulse	29	0
Hitsteps	24	0
Trialfire	24	0
Ackee	21	0
Castle	21	0
VisualDNA	20	0
Andy Hoppe	19	0
AutoAlert	19	0
FocusVision	18	0
AdEmails	16	0
Ghostboard	16	0
HitTail - Long Tail Keyword Marketing	14	0
Jaco	14	0
Angelfish	14	0
SageMetrics	13	0
Infinario	13	0
RealTracker	12	0
Pocus	12	0
Nocodelytics	11	0
Performancing Metrics	11	0
SkyGlue	11	0
M-Pathy	9	0
Redistats	8	0
WatchThemLive	8	0
WebTrends Optimize	8	0
Track Flow	7	0
Gator	6	0
Friendly Analytics	6	0
RealTimeUsers	6	0
Cognesia	6	0
PulseMaps	5	0
Trendcounter	5	0
Monitus	5	0
Totango	5	0
AceClick	5	0
Distil Bot Discovery	5	0
Canopy Labs	5	0
YellowTracker	4	0
Monkey Tracker	4	0
FireStats	4	0
YourAmigo	4	0
Stratsys	4	0
Belstat	3	0
Insignal	3	0
Jirafe	3	0
AddFreeStats	3	0
Sellebrity	3	0
Popcorn Metrics	3	0
Memo	3	0
United Digital Group	3	0
persistent.id	3	0
VisitorVille	2	0
Clikci	2	0
iWebTrack	2	0
Analytically	2	0
whos.amung.us Pro	2	0
I-Behavior	2	0
AudienceInsights	2	0
LiveBall	2	0
OrangeSoda	1	0
Analyzati	1	0
BlogTraffic	1	0
Hit Sniffer	1	0
Dealavo	1	0
Calq	1	0
Sessionly	1	0
Trovus Revelations	1	0
VisitorTrack	1	0
Axigenio	1	0
TellApart	1	0
Tamboo	1	0
Campaigns.io	1	0
Statsit	1	0
Youneeq	1	0
Analytix	1	0
Pivotal	1	0