Analytics Usage Distribution in Italy

Distribution for websites using Analytics technologies

Top In Analytics Usage Distribution in Italy

Technology	Websites	%
Global Site Tag	476,209	26.79
Google Analytics	440,733	24.79
Facebook Pixel	120,330	6.77
Facebook Conversion Tracking	96,535	40.78
Facebook Signal	58,278	3.28
Google Conversion Linker	56,368	3.17
Snowplow	46,399	2.61
Facebook Domain Insights	42,985	2.42
Google Conversion Tracking	28,803	12.17
Google Analytics IP Anonymization	23,120	1.3
Brevo	20,112	1.13
ShinyStat	19,431	1.09
Hotjar	19,158	8.09
Microsoft Clarity	15,679	0.88
Matomo	14,855	6.27
PayPal Marketing Solutions	13,739	5.8
MailerLite	11,551	0.65
Cloudflare Insights	11,549	0.65
Cloudflare Web Analytics	11,395	0.64
TikTok Conversion Tracking Pixel	11,061	4.67
Trustpilot	10,052	0.57
Twitter Conversion Tracking	9,793	4.14
LinkedIn Insights	9,418	3.98
Fastly	8,370	0.47
Hubspot	8,317	0.47
Bing Universal Event Tracking	8,053	3.4
Active Campaign	7,159	0.4
Klaviyo	6,528	2.76
New Relic	6,126	0.34
Plausible Analytics	5,799	0.33
Cloudflare Rocket Loader	5,446	0.31
Histats	5,274	0.3
Pinterest Conversion Tracking	5,215	0.29
Visitor Analytics	4,965	0.28
FullStory	4,819	0.27
HighLevel	2,634	0.15
Yandex Metrika	2,497	1.05
Funding Choices	2,471	25.3
Smartlook	2,382	0.13
ProLayers LeadConnector	2,358	0.13
Google Call Conversion Tracking	2,320	0.13
StatCounter	2,282	0.13
Adobe Dynamic Tag Management	2,248	0.13
Google Optimize 360	2,192	0.12
Open Web Analytics	2,041	0.11
Lotame Crowd Control	1,783	0.1
comScore	1,748	17.9
Adobe Marketing Cloud	1,680	0.09
Grafana	1,676	0.09
Shareaholic	1,598	0.09
Baidu Analytics	1,500	0.08
WP Advanced Ads	1,500	15.36
ClickFunnels	1,485	0.63
Lead Forensics	1,463	0.08
Web Stat	1,417	0.08
Innocraft Cloud	1,400	0.08
accessiBe	1,385	0.08
Nielsen	1,351	13.83
MailMunch	1,333	0.07
SiteWit	1,319	0.07
Yahoo Dot	1,259	0.07
Omnisend	1,239	0.07
CrazyEgg	1,223	0.07
Salesforce	1,220	0.07
Tynt Tracer	1,185	0.07
Matomo Tag Manager	1,173	0.07
Poptin	1,131	0.48
TradeDoubler	1,129	0.06
51.la	1,091	0.06
Quantcast Measurement	1,054	0.06
RudderStack	994	0.06
Analytics Insights for WordPress	981	0.06
Microsoft Azure Monitor	951	0.05
KnowBe4	945	0.05
Report URI	922	0.05
Google Analyticator	909	0.05
Popconvert	895	0.38
Omniture SiteCatalyst	875	0.05
Smartarget	858	0.36
Segment	854	0.05
Secomapp	844	0.36
LiveRamp	843	0.05
Rapleaf	841	0.05
PageFly	820	0.35
Akamai mPulse	810	0.05
Google Analytics with Ad Tracking	762	7.8
Umami	760	0.04
Metricool	743	0.31
Twitter Website Universal Tag	742	0.04
Leadfeeder	742	0.04
Piwik PRO	742	0.04
Clicky	735	0.04
Azure Monitor	704	0.04
Mouseflow	688	0.04
Automizely	683	0.04
Infusionsoft	677	0.04
Lucky Orange	646	0.04
Mixpanel	640	0.04
Lead Champion	615	0.03
Fathom Analytics	612	0.03
vCita	599	0.25
PicReel	595	0.03
Supabase	579	0.03
loader.io	576	0.03
Fingerprint Pro	541	0.03
Advanced Google Analytics for Joomla	539	0.03
Pardot	538	0.03
Clerk	533	0.03
Mautic	529	0.03
Optimizely	497	0.21
SALESmanago	491	0.03
Stape	477	0.03
Visual Website Optimizer	450	0.03
Leadinfo	450	0.03
Datadog	449	0.03
ViviStats	444	0.02
SendPulse	430	0.02
aWeber	421	0.02
Adobe Launch	408	0.02
Publytics	398	0.02
Spoki	387	0.02
Digital Window	385	0.02
VTENEXT	382	0.02
Amazon Advertising Sizmek Ad Suite	373	0.02
Bombora	361	3.7
Care Cart	354	0.02
Clearbit	348	0.02
Albacross	342	0.02
DoubleClick Floodlight	336	0.02
OpenTelemetry	335	0.02
Microsoft Application Insights	335	0.02
VTiger	331	0.02
Dynatrace OneAgent	327	0.02
SuiteCRM	326	0.02
RevenueHunt	320	0.14
Adobe Experience Platform Launch	316	0.02
Reddit Conversion Tracking	315	0.13
Perfex	313	0.02
Flag Counter	308	0.02
Fera	304	0.13
OwnerIQ	292	0.02
UptimeRobot	288	0.02
Pmetrics	287	0.02
Pingdom RUM	284	0.02
Ruxit	284	0.02
Antevenio	280	0.02
SugarCRM	279	0.02
Amplitude	276	0.02
Survicate	275	0.02
ProveSource	275	0.12
OneStore	274	0.12
AdTriba	273	0.12
Simprosys	268	0.02
Customerly	267	0.11
PostHog	261	0.01
Everest Technologies	255	0.01
Pendo	253	0.11
Content Square	249	0.01
OptiMonk	248	0.01
Analytify.io	242	0.01
Ahoy	239	0.01
Twitter Analytics	238	0.1
Simple Analytics	235	0.01
Yahoo Web Analytics	234	0.01
Inspectlet	229	0.01
CNZZ	228	0.01
AutomateWoo	227	0.01
CQuotient	224	0.01
Commanders Act	223	0.01
ETracker	220	0.01
Shopify Tracking	219	0.01
SiteSpect	219	0.01
OneAll	209	0.01
ConvertKit	203	0.01
Thrive Leads	200	0.01
33 Across	200	0.01
GrowthBook	200	0.01
eXTReMe Tracking	197	0.01
Benchmark	196	0.01
Heap	186	0.01
RECOD3	186	0.01
The Hotels Network	185	0.01
Popupsmart	183	0.01
Zaraz	179	0.01
Retargeted	178	0.01
Instantly	177	0.01
Sumo	177	0.07
Revolver Maps	176	0.01
MediaMath	174	1.78
IntelligenceWP	174	0.01
Retainful	174	0.01
Wetracked	173	1.77
Branch	165	0.01
Rivo Loyalty	164	0.07
Drip	162	0.01
Dynatrace	162	0.01
Confiant	161	1.65
AppsFlyer	160	0.01
Salesforce Web to Lead	159	0.01
Plotly	159	0.01
AdTrace	159	0.01
Pipedrive	157	0.07
Redistats	156	0.01
Metorik	154	0.01
Freespee	153	0.01
TruConversion	152	0.06
Tuotempo	148	0.01
Navegg	147	1.51
WordPress Stats	147	0.01
Hyros	145	1.48
Microsoft Dynamics 365 Marketing	142	0.01
buuteeq	141	0.06
Better Stack	140	0.01
Riskified	140	0.01
AB Tasty	139	0.01
eShopCRM	139	0.01
Pirsch	138	0.01
Connectif	138	0.01
whos.amung.us	137	0.01
Adobe Analytics	136	0.01
Elevar	131	0.01
VisitIQ	130	0.01
Webtrekk	129	0.01
EspoCRM	127	0.01
Alexa Metrics	126	0.01
Alexa Certified Site Metrics	126	0.01
ReGuest	123	0.01
Fraud Blocker	119	0.01
Zeotap	119	0.01
SpyCloud	118	0.01
Freshworks CRM	117	0.01
Worldz	115	0.05
Ackee	114	0.01
ipstack	114	0.01
SaleCycle	113	0.01
Neodata	113	0.01
Capterra	112	0.01
SyncTrack	111	0.01
Anonymised	111	0.01
Clustr Maps	110	0.01
Apollo IO	108	0.01
Opinary	107	0.01
Supership	106	0.01
Hitwebcounter	104	0.01
Eloqua	103	0.01
Woopra	103	0.04
6sense	101	0.01
Loyalty Lion	101	0.04
Proof Factor	101	0.04
REDretarget	101	0.01
Autoketing	99	0.01
Chartbeat	98	0.01
InsightExpress	98	0.01
SpotEffects	98	1
Bold Commerce	97	0.04
Partnerize	97	0.99
GoatCounter	97	0.01
Site Meter	96	0.01
Exit Bee	96	0.01
Nudgify	96	0.04
GlobalWebIndex	96	0.04
Digioh	95	0.01
Fraud0	95	0.01
Sub2Tech	95	0.04
Pixalate	95	0.97
WhatConverts	94	0.01
taggbox	94	0.01
Fastbase	94	0.01
Plerdy	93	0.04
Beeketing	93	0.04
Heatmap IT	93	0.01
Blendee	93	0.01
Delera	93	0.01
CND Motion Media	92	0.01
MyTraffic	92	0.01
Uzerly	92	0.01
Holler Box	92	0.01
Hoteldoor	90	0.01
Gaug.es	89	0.01
Marketo	89	0.01
Dotomi	89	0.01
Adoric	89	0.04
Easy Counter	88	0
Conneqto	87	0
Abandoned Cart Recovery by Marsello	85	0
SweetHelp	85	0
Bazaarvoice	84	0
Supercounters	84	0
Google AMP Client ID	83	0
nootiz	83	0
Statsig	81	0
Visual Studio Tracking	81	0
iGoDigital	81	0.03
CleverReach	80	0
Adjust	79	0
Deadline Funnel	78	0
AT Internet	77	0.03
WebTrends	77	0
Better Replay	76	0
LeadBI	76	0
Maileon	75	0
Salesforce Marketing Cloud Personalisation	75	0
Customer.io	74	0
Willdesk	74	0
Zoho CRM	73	0
ConvertFlow	73	0
Marfeel	72	0
Wiser Notify	72	0
Omniture Adobe Test and Target	71	0.03
GoSquared	71	0
SharpSpring	70	0
Braze	70	0
Salesforce Audience Studio	70	0.72
W3 Counter	69	0
CartFlows	69	0.03
Affiliatly	68	0.03
Zoho PageSense	67	0.03
Add Free Stats	67	0
CartStack	66	0
smoove	66	0
Post Dolphin	65	0
Tapfiliate	64	0.66
Riiwards	64	0.03
Agile CRM	64	0
ClickDimensions	63	0
Conversant Media	63	0
Sophus 3	63	0
ThreatMetrix	62	0
FirstPromoter	62	0.63
Rabbit Loader	62	0
Tolstoy	61	0.03
Kwai Conversion Tracking	60	0.61
Parse.ly	60	0
Honeybadger	59	0
ShieldSquare	59	0
UpPromote	59	0.6
Improvely	58	0.02
Salesforce Interaction Studio	57	0.02
Top Mail.ru	56	0
Wiredminds	56	0
dotdigital Engagement Cloud	56	0
AFS Analytics	56	0
Leadfather	56	0
Agora	55	0
Gameball	55	0
BON Loyalty	54	0.02
Netcore	54	0
TrafficGuard	54	0
Beehiiv	53	0
Rebuy	53	0
Cedexis	53	0.02
Kochava	53	0.54
Counter Dev	52	0
Freecounterstat	52	0
Brainlead	52	0
Acint	49	0
ClickTale	48	0
Stackify	47	0
AWStats	47	0
Multiplicator	47	0
ScarabResearch	46	0
phpMyVisites	46	0
Encharge	46	0
PHP My Visits	46	0
magnews	46	0
Kenshoo	45	0
Oribi Analytics	45	0
Realytics	45	0
BTOLEAD	45	0
ProfitWell	44	0.02
SessionCam	44	0
Funnelytics	44	0.02
CleverTap	43	0.02
Faqprime	43	0.02
LaunchMetrics	43	0.02
Motigo Stats	42	0
Visitor Queue	42	0
Statbot	42	0
Akamai Page Integrity Manager	41	0
Sub2 Technologies	41	0.02
Ravelin	40	0
Convert	40	0
Personizely	40	0.02
Cloud Technologies	40	0
CrazyRocket	40	0.02
OpenReplay	39	0
Intelligems	39	0
ZoomInfo	38	0.02
Site24x7	38	0
NestScale	38	0
Optinly	38	0
APPRL	38	0.02
Transactionale	38	0
Naver Analytics	37	0
Nosto	37	0
Angulartics	36	0
AudioEye	35	0
Keen IO	35	0
Assortion	35	0.01
Clixtell	35	0
Adscale	35	0
Wheelio	35	0
Your Mailing List Provider	34	0
Twik	34	0
Decibel Insight	34	0
Snitcher	33	0
Demandbase	33	0
Urchin 5	33	0
Clarivate	33	0
Roistat	32	0
Trengo	32	0
Freshsales	32	0
Alexa Analytics	32	0
Google Website Optimizer	32	0
Dynamic Yield	32	0.01
IpMeta	32	0
WizRocket	31	0.01
Qubit	31	0
ExtraWatch	31	0
FastBooking	31	0.01
Schibsted	31	0
Rambler	30	0
SpeedCurve	30	0
HockeyStack	30	0
Usabilla	30	0
Forter	29	0
HetrixTools	29	0
AbbVie	29	0
TrustPulse	29	0
Reaktion	29	0
LaunchDarkly	28	0
Zarget	28	0.01
LimeSpot	28	0
Fortinet	28	0
Datatrics	28	0
Maxymiser	28	0
VisitorTracking	27	0
ClickUp	27	0
WIPmania	27	0
EngageBay	27	0
RD Station	26	0
AppDynamics	26	0
UserGuiding	26	0.01
LiveInternet	25	0
IO Technologies	25	0
OnThe IO	25	0
Tolt	25	0.01
Google Content Experiments	25	0
MyBlogLog	25	0
Exponea	25	0
Kameleoon	25	0
Bizible	25	0
Ve Interactive	25	0.01
Metrilo	25	0.01
Salesflare	25	0
Claritas	24	0
ConnectWise	24	0
Eggflow	24	0
Customily	24	0
UpViral	24	0
Infisecure	24	0
Mapp	24	0
Monetate	23	0.01