Analytics Usage Distribution in the Top 10k Sites

Distribution for websites using Analytics technologies

Top In Analytics Usage Distribution in the Top 10k Sites
Technology Websites %
Google Analytics 6,138 61.38
Global Site Tag 5,656 56.56
Facebook Pixel 2,533 25.33
Facebook Domain Insights 2,518 25.18
Facebook Signal 2,210 22.1
Google Conversion Linker 2,154 21.54
Fastly 1,458 14.58
Facebook Conversion Tracking 1,432 14.32
New Relic 1,430 14.3
LinkedIn Insights 1,393 13.93
Hotjar 1,379 13.79
Bing Universal Event Tracking 1,311 13.11
Google Optimize 360 1,174 11.74
Twitter Website Universal Tag 1,105 11.05
Google Conversion Tracking 994 9.94
Microsoft Clarity 955 9.55
DoubleClick Floodlight 954 9.54
Twitter Conversion Tracking 946 9.46
Rapleaf 869 8.69
Omniture SiteCatalyst 854 8.54
TikTok Conversion Tracking Pixel 820 8.2
Cloudflare Insights 785 7.85
Adobe Marketing Cloud 785 7.85
comScore 754 7.54
Adobe Dynamic Tag Management 737 7.37
Cloudflare Web Analytics 730 7.3
Adobe Analytics 691 6.91
Yahoo Web Analytics 673 6.73
LiveRamp 621 6.21
Funding Choices 589 5.89
Akamai mPulse 561 5.61
Hubspot 555 5.55
Salesforce 549 5.49
Lotame Crowd Control 548 5.48
Yandex Metrika 545 5.45
Matomo 505 5.05
Quantcast Measurement 464 4.64
Optimizely 454 4.54
Adobe Launch 442 4.42
Reddit Conversion Tracking 440 4.4
Segment 428 4.28
CrazyEgg 419 4.19
Marketo 413 4.13
Pinterest Conversion Tracking 406 4.06
Snowplow 400 4
Everest Technologies 384 3.84
Google Analytics IP Anonymization 366 3.66
Adobe Experience Platform Identity Service 366 3.66
Amplitude 365 3.65
FullStory 363 3.63
Twitter Analytics 348 3.48
Salesforce Audience Studio 336 3.36
Chartbeat 328 3.28
Azure Monitor 325 3.25
Cloudflare Rocket Loader 320 3.2
Yahoo Dot 302 3.02
Datadog 298 2.98
Visual Website Optimizer 297 2.97
Omniture Adobe Test and Target 296 2.96
6sense 290 2.9
Moat 290 2.9
Dotomi 283 2.83
Pardot 269 2.69
Supership 268 2.68
Mixpanel 241 2.41
KnowBe4 228 2.28
Tynt Tracer 228 2.28
Parse.ly 227 2.27
Report URI 211 2.11
Microsoft Azure Monitor 201 2.01
ZoomInfo 201 2.01
Adobe Experience Platform Launch 201 2.01
Microsoft Application Insights 200 2
Dynatrace 197 1.97
33 Across 196 1.96
AppsFlyer 193 1.93
Branch 190 1.9
Baidu Analytics 186 1.86
Eloqua 182 1.82
Demandbase 182 1.82
Pendo 178 1.78
MediaMath 176 1.76
Content Square 174 1.74
Gemius 165 1.65
Gemius PL 165 1.65
Adjust 163 1.63
Nielsen 155 1.55
Clearbit 152 1.52
Pingdom RUM 151 1.51
Heap 146 1.46
Amazon Advertising Sizmek Ad Suite 140 1.4
Google Analytics with Ad Tracking 138 1.38
Trustpilot 136 1.36
BlueConic 135 1.35
loader.io 133 1.33
Confiant 126 1.26
Braze 125 1.25
G2 Conversion 123 1.23
Mouseflow 117 1.17
Bazaarvoice 115 1.15
Bizible 112 1.12
Quantum Metric 112 1.12
OpenTelemetry 111 1.11
SpeedCurve 109 1.09
AB Tasty 105 1.05
Bombora 102 1.02
RudderStack 100 1
StatCounter 99 0.99
AT Internet 98 0.98
Signal 96 0.96
MailerLite 94 0.94
ProfitWell 94 0.94
AppDynamics 94 0.94
WebTrends 94 0.94
Usabilla 93 0.93
Alexa Metrics 93 0.93
Alexa Certified Site Metrics 91 0.91
Visual Studio Tracking 91 0.91
Digital Window 90 0.9
Grafana 88 0.88
Klaviyo 86 0.86
Salesforce Interaction Studio 84 0.84
CNZZ 83 0.83
Active Campaign 83 0.83
Plausible Analytics 83 0.83
Salesforce Marketing Cloud Personalisation 83 0.83
Kenshoo 82 0.82
ThreatMetrix 81 0.81
TeaLeaf 81 0.81
PostHog 80 0.8
Matomo Tag Manager 77 0.77
InsightExpress 77 0.77
Attentive 76 0.76
LaunchDarkly 74 0.74
Digioh 74 0.74
Yahoo Tag Manager 72 0.72
Treasure Data 72 0.72
Akamai Page Integrity Manager 69 0.69
Dynamic Yield 67 0.67
trueAnthem 65 0.65
iGoDigital 64 0.64
DotMetrics 64 0.64
Histats 63 0.63
Efficient Frontier 62 0.62
Lucky Orange 60 0.6
accessiBe 60 0.6
US Gov Digital Analytics Program 60 0.6
TradeDoubler 58 0.58
Qualified 57 0.57
Ravelin 56 0.56
Survicate 56 0.56
Capterra 56 0.56
CQuotient 56 0.56
Claritas 55 0.55
whos.amung.us 54 0.54
Loggly 53 0.53
ClickTale 53 0.53
Leadfeeder 52 0.52
ForeSee Results 52 0.52
Salesforce Web to Lead 51 0.51
Insider 50 0.5
Clicky 49 0.49
Honeybadger 49 0.49
CleverTap 49 0.49
Convert 48 0.48
SalesLoft 48 0.48
Karte 48 0.48
Mutiny 48 0.48
PathFactory 47 0.47
UptimeRobot 46 0.46
Inspectlet 46 0.46
Sift Science 45 0.45
DataXu 45 0.45
Qualia 45 0.45
Findify 45 0.45
Ahoy 44 0.44
Commanders Act 44 0.44
Mindbox 44 0.44
Monetate 44 0.44
Fathom Analytics 43 0.43
Rambler 43 0.43
Fingerprint Pro 43 0.43
SendPulse 41 0.41
Mautic 41 0.41
Google AMP Client ID 41 0.41
UpSellit 41 0.41
Instana 41 0.41
AudioEye 40 0.4
mParticle 40 0.4
Catchpoint 40 0.4
Nakanohito 39 0.39
iovation 38 0.38
Sprig 37 0.37
Decibel Insight 37 0.37
Dun and Brandstreet Visitor Intelligence 37 0.37
Naver Analytics 36 0.36
Smartlook 36 0.36
Piwik PRO 36 0.36
Partnerize 36 0.36
Userpilot 36 0.36
WizRocket 36 0.36
Plotly 35 0.35
Riskified 35 0.35
BrightEdge 34 0.34
GlassBox 34 0.34
Qubit 33 0.33
Kameleoon 33 0.33
PayPal Marketing Solutions 32 0.32
LiveInternet 32 0.32
Navegg 32 0.32
Statsig 32 0.32
TVSquared 32 0.32
Agora 32 0.32
Arkose Labs 32 0.32
Crimson Hexagon 31 0.31
FouAnalytics 31 0.31
SpyCloud 31 0.31
Fireblade 31 0.31
Stackify 30 0.3
Forter 30 0.3
IO Technologies 30 0.3
OnThe IO 30 0.3
Aptrinsic 30 0.3
PartnerStack 30 0.3
SecuredVisit 30 0.3
4Cite 30 0.3
Maxymiser 30 0.3
Mather Economics 30 0.3
Pmetrics 29 0.29
Customer.io 29 0.29
Gainsight 29 0.29
Curalate 29 0.29
Infoline 29 0.29
Boomtrain 28 0.28
Zeta Marketing Platform 28 0.28
Blue Triangle Tech 28 0.28
Solvvy 28 0.28
OwnerIQ 27 0.27
Cedexis 27 0.27
AD EBis 27 0.27
Yottaa 27 0.27
Coremetrics 27 0.27
Webtrekk 27 0.27
Shareaholic 25 0.25
dotdigital Engagement Cloud 25 0.25
SessionCam 25 0.25
MoEngage 25 0.25
OpinionLab 25 0.25
ShieldSquare 24 0.24
Adobe CQ Analytics 24 0.24
BloomReach 24 0.24
Terminus 24 0.24
Innocraft Cloud 23 0.23
Zoho PageSense 23 0.23
Zaraz 23 0.23
Lytics 23 0.23
Kwai Conversion Tracking 22 0.22
Split 22 0.22
Foresee Answers Cloud 22 0.22
Mieruca 21 0.21
Site24x7 21 0.21
Marin Software 21 0.21
Exponea 21 0.21
Macromill 21 0.21
Ptengine 20 0.2
Google Content Experiments 20 0.2
Monsido 20 0.2
BlueCore 20 0.2
Keywee 20 0.2
Folloze 20 0.2
ConvertKit 19 0.19
WP Advanced Ads 19 0.19
eSputnik 19 0.19
Netcore 19 0.19
Netmining 19 0.19
Oktopost 19 0.19
Amazon CloudWatch RUM 19 0.19
Certona 19 0.19
AirPR 19 0.19
UX Feedback 19 0.19
SiteSpect 18 0.18
Usablenet 18 0.18
Rokt 18 0.18
Intellimize 18 0.18
Hushly 18 0.18
Highspot 18 0.18
Google Call Conversion Tracking 17 0.17
Sumo 17 0.17
Google Analyticator 17 0.17
ScarabResearch 17 0.17
Kochava 17 0.17
Conga 17 0.17
Namogoo 17 0.17
Flag Counter 16 0.16
Keen IO 16 0.16
Lead Forensics 16 0.16
Freshpaint 16 0.16
userTrack 16 0.16
Urchin 5 16 0.16
KISSmetrics 16 0.16
PriceSpider 16 0.16
DMD 16 0.16
SaleCycle 16 0.16
Flocktory 16 0.16
Resonate 16 0.16
UserZoom 16 0.16
CreatorIQ 16 0.16
ShinyStat 15 0.15
Roistat 15 0.15
Drip 15 0.15
Umami 15 0.15
iPerceptions 15 0.15
Ortto 15 0.15
emBlue 15 0.15
Adscale 15 0.15
UserGuiding 15 0.15
Angulartics 15 0.15
Infonline 15 0.15
EX.CO 15 0.15
Vision Critical 15 0.15
Qualifio 15 0.15
Seismic 15 0.15
aWeber 14 0.14
Bold Commerce 14 0.14
Raygun 14 0.14
ClickDimensions 14 0.14
Dreamdata 14 0.14
Cross Pixel Media 14 0.14
Opinary 14 0.14
GrowSumo 14 0.14
Optimizely Recommendations 14 0.14
Effective Measure 14 0.14
Sprinklr 14 0.14
LiftIgniter 14 0.14
Rtoaster 14 0.14
Nuance 14 0.14
Tapfiliate 13 0.13
ChurnZero 13 0.13
Optimove 13 0.13
Tatari 13 0.13
51.la 12 0.12
Poptin 12 0.12
Acint 12 0.12
SALESmanago 12 0.12
Blue 12 0.12
Nosto 12 0.12
Merge 12 0.12
Blueshift 12 0.12
LiveSession 12 0.12
Visual IQ 12 0.12
TrenDemon 12 0.12
SmarterHQ 12 0.12
Unica 12 0.12
Visitor Analytics 11 0.11
Freshworks CRM 11 0.11
Gaug.es 11 0.11
Zoho CRM 11 0.11
RD Station 11 0.11
ipstack 11 0.11
Simple Analytics 11 0.11
Heatmap IT 11 0.11
Adoric 11 0.11
Microsoft Dynamics 365 Marketing 11 0.11
Zeotap 11 0.11
Freshmarketer 11 0.11
Netcore Cloud 11 0.11
KickFire 11 0.11
StatusCake 11 0.11
Eulerian 11 0.11
Insightera 11 0.11
Jebbit 11 0.11
Calibermind 11 0.11
Airship 11 0.11
coherent path 11 0.11
Metricool 10 0.1
Hitwebcounter 10 0.1
OptiMonk 10 0.1
Wootric 10 0.1
PicReel 10 0.1
Woopra 10 0.1
Clustr Maps 10 0.1
Toast 10 0.1
EveryAction 10 0.1
MadKudu 10 0.1
minFraud MaxMind 10 0.1
Emarsys eMarketing Suite 10 0.1
Clarivate 10 0.1
PageFair 10 0.1
Navattic 10 0.1
Selligent 10 0.1
Memo 10 0.1
Pipedrive 9 0.09
Zarget 9 0.09
Simon Data 9 0.09
Customily 9 0.09
Gleam 9 0.09
Smartech 9 0.09
Recruitics 9 0.09
Zift Solutions 9 0.09
Smart Leads Inc 9 0.09
Acquia Lift 9 0.09
Segmentify 9 0.09
indigitall 9 0.09
Fraudlogix 9 0.09
BrainPad Rtoaster 9 0.09
Repro 9 0.09
Content Insights 9 0.09
HighLevel 8 0.08
MailMunch 8 0.08
Infusionsoft 8 0.08
Site Meter 8 0.08
ConnectWise 8 0.08
FirstPromoter 8 0.08
Doppler 8 0.08
OneAll 8 0.08
NeonCRM 8 0.08
GA Connector 8 0.08
Acoustic Campaign 8 0.08
LeadLander 8 0.08
OmniConvert 8 0.08
Get Koala 8 0.08
Wysistat 8 0.08
Exit Bee 8 0.08
Leadfamly 8 0.08
ChannelAdvisor 8 0.08
Iterable 8 0.08
Airbrake 8 0.08
Gladly 8 0.08
Experian Stats 8 0.08
Chartable 8 0.08
Beamery 8 0.08
O2MC Dimml 8 0.08
DimML 8 0.08
Shopify Tracking 7 0.07
360 7 0.07
eXTReMe Tracking 7 0.07
HotLog 7 0.07
Revolver Maps 7 0.07
WordPress Stats 7 0.07
Konduto 7 0.07
Elevar 7 0.07
GoSquared 7 0.07
Feathr 7 0.07
AdTriba 7 0.07
Northbeam 7 0.07
Mailganer 7 0.07
Yellzz 7 0.07
MailTrack 7 0.07
Black Crow AI 7 0.07
Atatus 7 0.07
SteelHouse 7 0.07
Uberall 7 0.07
Pixalate 7 0.07
Google Flights Conversion Tracking 7 0.07

76,124 Detections

of Analytics and Tracking in the Top 10k Sites. Last updated 14th Jan 2024.

Google Analytics Google Analytics is currently the most popular technology in this category.

Top 1m
Top 1,000,000 sites by traffic
3,267,962
Top 100k
Top 100,000 sites by traffic
577,921
Top 10k
Top 10,000 sites by traffic
76,124
Entire Internet
121,483,477
United States
39,880,343
United Kingdom
5,076,449
Russia
5,379,314
Brazil
3,989,867
Germany
2,938,260
Japan
2,119,119
Netherlands
2,292,628
Australia
2,372,554
France
2,243,800
Italy
2,063,741
Canada
1,993,900
India
1,773,178
China
2,245,800
Spain
1,447,708
Poland
1,218,748
.co
1,072,912
CH Switzerland
769,014
CZ Czech Republic
672,900
BE Belgium
688,837
MX Mexico
617,552
TR Turkey
558,678
SE Sweden
609,223
IO .io
616,407
VN Vietnam
559,431
DK Denmark
505,440
HU Hungary
448,406
AR Argentina
437,596
ZA South Africa
458,316
KR South Korea
472,197
UA Ukraine
399,871
AT Austria
377,174
NZ New Zealand
401,952
GR Greece
367,952
RO Romania
341,094
ID Indonesia
348,086
PT Portugal
306,591
IL Israel
317,250
CL Chile
306,882
TW Taiwan
299,479
FI Finland
294,021
NO Norway
289,292
SK Slovakia
253,793
ME .me
244,470
IE Ireland
225,424
MY Malaysia
228,519
SG Singapore
202,640
TH Thailand
176,904
AE UAE
183,179
CC Cocos Islands
192,929
LT Lithuania
146,359
BG Bulgaria
139,861
HK Hong Kong
144,924
PK Pakistan
113,271
AI Anguilla
113,395
RS Serbia
92,054
PE Peru
95,988
EE Estonia
96,989
SI Slovenia
91,037
HR Croatia
80,470
IR Iran
73,880
TV .tv
77,975
PH Philippines
78,874
LV Latvia
77,378
BY Belarus
78,395
KZ Kazakhstan
75,183
NG Nigeria
68,747
SA Saudi Arabia
61,003
MA Morocco
56,623
BD Bangladesh
47,012
LU Luxembourg
46,547
EC Ecuador
47,004
UY Uruguay
43,452
KE Kenya
43,460
LK Sri Lanka
34,028
IS Iceland
33,424
NU Niue
32,569
NP Nepal
30,686
EG Egypt
28,279
CR Costa Rica
28,765
MT Malta
26,575
GE Georgia
28,341
TN Tunisia
24,849
AM Armenia
24,549
GT Guatemala
20,639
GG Guernsey
19,875
AZ Azerbaijan
18,183
UZ Uzbekistan
20,368
MD Moldova
19,399
PW Palau
21,801
DO Dominican Republic
18,510
MK Macedonia
16,847
CY Cyprus
17,400
RE Reunion
17,943
VE Venezuela
16,026
PA Panama
15,367
PY Paraguay
14,838
QA Qatar
15,142
AL Albania
14,613
PR Puerto Rico
15,178
LB Lebanon
13,631
BA Bosnia and Herzegovina
11,746
WS Samoa
11,904
TO Tonga
9,663
GH Ghana
12,123
BO Bolivia
10,644
TZ Tanzania
10,699
KW Kuwait
10,666
SH Saint Helena
10,902
JO Jordan
9,629
UG Uganda
9,729
VC Saint Vincent and the Grenadines
10,250
LI Liechtenstein
9,447
DZ Algeria
8,517
MU Mauritius
9,012
SV El Salvador
7,892
MN Mongolia
7,836
SO Somalia
8,609
BS Bahamas
7,221
IM Isle of Man
8,038
ZW Zimbabwe
7,007
FM Micronesia
6,472
KH Cambodia
6,803
CM Cameroon
7,531
OM Oman
6,540
BZ Belize
6,303
BH Bahrain
6,623
HN Honduras
6,120
KG Kyrgyzstan
5,775
AF Afghanistan
5,605
NA Namibia
5,561
MM Myanmar
4,837
CI Cote d'Ivoire
5,022
CX Christmas Island
5,478
MC Monaco
4,907
GP Guadeloupe
5,164
SN Senegal
4,643
MQ Martinique
4,753
AD Andorra
3,973
NI Nicaragua
3,846
MV Maldives
3,523
PS Palestine
3,363
AO Angola
3,596
SC Seychelles
3,242
ZM Zambia
3,177
MZ Mozambique
3,076
JM Jamaica
3,119
IQ Iraq
2,917
NC New Caledonia
3,327
ET Ethiopia
2,946
KY Cayman Islands
3,057
AG Antigua and Barbuda
2,965
BW Botswana
3,053
CD Congo
2,803
TT Trinidad and Tobago
2,841
VI United States Virgin Islands
2,909
BM Bermuda
2,739
RW Rwanda
2,593
FO Faroe Islands
2,744
MG Madagascar
2,571
ST Sao Tome and Principe
2,287
GI Gibraltar
1,998
BJ Benin
1,925
FJ Fiji
1,763
TG Togo
1,855
JE Jersey
1,889
TJ Tajikistan
1,683
AS American Samoa
1,670
BB Barbados
1,517
SR Suriname
1,538
AW Aruba
1,678
LC Saint Lucia
1,614
GY Guyana
1,447
SM San Marino
1,391
GS South Georgia and the South Sandwich Islands
1,560
MS Montserrat
1,495
BF Burkina Faso
1,333
MW Malawi
1,213
HT Haiti
1,201
PM Saint Pierre and Miquelon
1,244
GL Greenland
1,195
GF French Guiana
1,233
PF French Polynesia
948
TC Turks and Caicos Islands
921
PG Papua New Guinea
907
YE Yemen
848
YT Mayotte
1,017
BT Bhutan
815
CU Cuba
823
SD Sudan
804
VG British Virgin Islands
797
GD Grenada
820
ML Mali
716
VU Vanuatu
759
GM Gambia
723
SX Sint Maarten
630
TM Turkmenistan
615
BI Burundi
759
BN Brunei
656
SL Sierra Leone
669
AX Åland Islands
620
LY Libya
558
LS Lesotho
612
MO Macao
406
GU Guam
632
SY Syria
499
GA Gabon
558
SB Solomon Islands
540
LR Liberia
495
VA Vatican City
241
NE Niger
495
MR Mauritania
440
TL East Timor
430
DJ Djibouti
474
SZ Swaziland
460
CK Cook Islands
433
WF Wallis and Futuna
371
CV Cabo Verde
397
GN Guinea
317
CW Curacao
410
MP Northern Mariana Islands
294
KN Saint Kitts and Nevis
248
DM Dominica
250
TD Chad
220
LA Lao People's Democratic Republic
211
MH Marshall Islands
127
SJ Svalbard and Jan Mayen
119
CG Congo
116
SS South Sudan
100
FK Falkland Islands
112
NF Norfolk Island
46
KI Kiribati
88
HM Heard Island and McDonald Islands
70
KM Comoros
59
UM United States Minor Outlying Islands
52
GW Guinea-Bissau
42
GQ Equatorial Guinea
29
NR Nauru
21
AQ Antarctica
21
BV Bouvet Island
15
CF Central African Republic
9
Categories