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Analytics and Tracking Web Usage Distribution in the Top 10k sites

Distribution for websites using Analytics and Tracking technologies

Market Share Evolution · Analytics and Tracking Web Usage Distribution in the Top 10k sites

Top in Analytics and Tracking Web Usage Distribution in the Top 10k sites

	Technology	Websites
	Google Analytics	5,456
	Global Site Tag	4,353
	Google Conversion Linker	2,357
	Facebook Domain Insights	2,104
	Facebook Pixel	1,535
	Cloudflare Insights	1,328
	Fastly	1,318
	Cloudflare Web Analytics	1,250
	Hotjar	1,244
	Facebook Conversion Tracking	1,223
	Salesforce	1,206
	Bing Universal Event Tracking	1,183
	Microsoft Clarity	1,161
	LinkedIn Insights	1,138
	New Relic	1,125
	Twitter Conversion Tracking	1,108
	TikTok Conversion Tracking Pixel	873
	Google Conversion Tracking	796
	Facebook Signal	788
	Omniture SiteCatalyst	763
	Adobe Dynamic Tag Management	729
	Twitter Website Universal Tag	709
	Adobe Marketing Cloud	640
	comScore	625
	Google Optimize 360	589
	Reddit Conversion Tracking	580
	Akamai mPulse	555
	Hubspot	547
	Yandex Metrika	481
	DoubleClick Floodlight	442
	Adobe Launch	420
	Funding Choices	412
	Matomo	406
	FullStory	399
	Twitter Analytics	392
	Optimizely	386
	CrazyEgg	379
	Amplitude	376
	Segment	369
	Azure Monitor	355
	Marketo	330
	Chartbeat	324
	Visual Website Optimizer	312
	Adobe Analytics	303
	Cloudflare Rocket Loader	300
	Snowplow	294
	LiveRamp	288
	Microsoft Azure Monitor	281
	Datadog	277
	6sense	274
	Everest Technologies	270
	Mixpanel	250
	Rapleaf	247
	Pinterest Conversion Tracking	245
	AppsFlyer	244
	Google Analytics IP Anonymization	243
	Quantcast Measurement	241
	KnowBe4	241
	Pardot	239
	Dynatrace	239
	Yahoo Dot	239
	Lotame Crowd Control	214
	Dynatrace OneAgent	211
	Omniture Adobe Test and Target	200
	OpenTelemetry	198
	Trustpilot	191
	Brevo	190
	Report URI	189
	Parse.ly	182
	Content Square	182
	Yahoo Web Analytics	180
	Ruxit	179
	Klaviyo	169
	Branch	161
	Adobe Experience Platform Launch	160
	Gemius	158
	Marfeel	158
	Eloqua	154
	Adjust	152
	Nielsen	149
	Gemius PL	147
	RudderStack	143
	Pendo	140
	Braze	138
	Demandbase	138
	Microsoft Application Insights	137
	Top Mail.ru	137
	AB Tasty	132
	ZoomInfo	132
	Mouseflow	129
	Baidu Analytics	129
	Heap	118
	Salesforce Marketing Cloud Personalisation	115
	Pingdom RUM	114
	Akamai Page Integrity Manager	114
	Visual Studio Tracking	113
	Quantum Metric	112
	BlueConic	107
	Salesforce Interaction Studio	106
	Active Campaign	106
There are 1,267 more technologies in this group.

65,969 Detections

of Analytics and Tracking in the Top 10k sites. Last updated 7 Nov 2025.

Google Analytics is currently the most used technology in this category.

Totals

Top 1m Top 1,000,000 sites by traffic rank: 3,196,477
Top 100k Top 100,000 sites by traffic rank: 474,018
Top 10k Top 10,000 sites by traffic rank: 65,969
Top 1k Top 1,000 sites by traffic rank: 10,277
Entire Internet: 129,821,270
🇺🇸 United States: 59,910,121
🇺🇸 United States: 59,910,121
🇬🇧 United Kingdom: 4,947,412
🇷🇺 Russia: 4,451,836
🇧🇷 Brazil: 3,764,230
🇩🇪 Germany: 3,650,420
🇫🇷 France: 2,485,487
🇨🇳 China: 2,339,315
🇦🇺 Australia: 2,299,987
🇳🇱 Netherlands: 2,221,514
🇮🇳 India: 2,214,781
🇮🇹 Italy: 2,153,941
🇯🇵 Japan: 2,131,133
🇨🇦 Canada: 1,937,640
🇪🇸 Spain: 1,551,347
🇵🇱 Poland: 1,280,849
🇮🇩 Indonesia: 869,628
🇸🇪 Sweden: 836,143
🇨🇴 .co: 778,609
🇨🇭 Switzerland: 769,303
🇨🇿 Czech Republic: 738,225
🇧🇪 Belgium: 690,863
🇲🇽 Mexico: 614,293
🇹🇷 Turkey: 599,212
🇦🇷 Argentina: 537,898
🇻🇳 Vietnam: 529,778
🇰🇷 South Korea: 505,969
🇩🇰 Denmark: 492,457
🇭🇺 Hungary: 470,493
🇿🇦 South Africa: 435,929
🇺🇦 Ukraine: 435,405
🇨🇨 Cocos Islands: 424,941
🇦🇹 Austria: 419,888
🇳🇿 New Zealand: 388,153
🇮🇴 .io: 385,655
🇬🇷 Greece: 381,258
🇪🇺 European Union: 371,283
🇷🇴 Romania: 369,810
🇵🇹 Portugal: 364,031
🇲🇪 .me: 327,517
🇨🇱 Chile: 306,325
🇮🇱 Israel: 297,876
🇫🇮 Finland: 290,119
🇳🇴 Norway: 287,903
🇹🇼 Taiwan: 268,447
🇸🇰 Slovakia: 266,960
🇦🇮 .ai: 253,485
🇮🇪 Ireland: 228,154
🇦🇪 UAE: 222,868
🇲🇾 Malaysia: 209,915
🇸🇬 Singapore: 194,051
🇹🇭 Thailand: 168,763
🇱🇹 Lithuania: 161,530
🇧🇬 Bulgaria: 147,393
🇵🇰 Pakistan: 131,454
🇭🇰 Hong Kong: 126,502
🇪🇪 Estonia: 100,703
🇵🇭 Philippines: 100,191
🇷🇸 Serbia: 98,816
🇧🇾 Belarus: 91,562
🇵🇪 Peru: 91,138
🇰🇿 Kazakhstan: 89,781
🇮🇷 Iran: 88,608
🇸🇮 Slovenia: 87,039
🇭🇷 Croatia: 85,321
🇱🇻 Latvia: 82,209
🇳🇬 Nigeria: 78,042
🇨🇾 Cyprus: 74,288
🇸🇦 Saudi Arabia: 73,689
🇹🇻 .tv: 71,143
🇪🇨 Ecuador: 63,213
🇧🇩 Bangladesh: 61,840
🇲🇦 Morocco: 57,142
🇳🇺 Niue: 52,549
🇰🇪 Kenya: 50,262
🇱🇺 Luxembourg: 49,774
🇳🇵 Nepal: 44,643
🇺🇾 Uruguay: 41,211
🇱🇰 Sri Lanka: 37,625
🇪🇬 Egypt: 33,095
🇮🇸 Iceland: 30,867
🇬🇪 Georgia: 29,674
🇨🇷 Costa Rica: 28,386
🇺🇿 Uzbekistan: 25,538
🇹🇳 Tunisia: 24,636
🇲🇹 Malta: 24,089
🇲🇩 Moldova: 22,566
🇦🇲 Armenia: 21,685
🇬🇹 Guatemala: 20,663
🇦🇿 Azerbaijan: 20,463
🇩🇴 Dominican Republic: 20,051
🇷🇪 Reunion: 18,904
🇬🇬 Guernsey: 17,013
🇶🇦 Qatar: 16,703
🇲🇰 Macedonia: 16,462
🇦🇱 Albania: 16,200
🇼🇸 Samoa: 15,958
🇻🇪 Venezuela: 15,514
🇵🇦 Panama: 15,225
🇸🇭 Saint Helena: 15,148
🇵🇾 Paraguay: 14,882
🇵🇷 Puerto Rico: 14,697
🇱🇧 Lebanon: 14,218
🇵🇼 Palau: 13,827
🇧🇦 Bosnia and Herzegovina: 13,563
🇹🇿 Tanzania: 12,689
🇬🇭 Ghana: 12,652
🇺🇬 Uganda: 11,400
🇮🇲 Isle of Man: 11,173
🇰🇼 Kuwait: 10,794
🇨🇲 Cameroon: 10,662
🇱🇮 Liechtenstein: 10,375
🇹🇴 Tonga: 10,325
🇯🇴 Jordan: 9,757
🇱🇦 Lao People's Democratic Republic: 9,465
🇲🇳 Mongolia: 8,987
🇲🇺 Mauritius: 8,889
🇧🇴 Bolivia: 8,669
🇩🇿 Algeria: 8,658
🇿🇼 Zimbabwe: 8,645
🇸🇻 El Salvador: 7,754
🇴🇲 Oman: 7,557
🇧🇿 Belize: 7,477
🇻🇨 Saint Vincent and the Grenadines: 7,379
🇰🇬 Kyrgyzstan: 7,279
🇸🇴 Somalia: 7,150
🇰🇭 Cambodia: 6,859
🇧🇭 Bahrain: 6,683
🇧🇸 Bahamas: 6,547
🇫🇲 Micronesia: 6,105
🇭🇳 Honduras: 5,969
🇨🇻 Cabo Verde: 5,620
🇳🇦 Namibia: 5,550
🇦🇩 Andorra: 5,369
🇬🇵 Guadeloupe: 5,357
🇦🇫 Afghanistan: 5,242
🇸🇳 Senegal: 5,213
🇨🇮 Cote d'Ivoire: 5,131
🇱🇾 Libya: 4,834
🇲🇨 Monaco: 4,697
🇲🇲 Myanmar: 4,670
🇨🇽 Christmas Island: 4,479
🇲🇶 Martinique: 4,414
🇸🇽 Sint Maarten: 4,379
🇦🇴 Angola: 4,088
🇮🇶 Iraq: 3,977
🇪🇹 Ethiopia: 3,918
🇵🇸 Palestine: 3,740
🇿🇲 Zambia: 3,688
🇳🇮 Nicaragua: 3,577
🇲🇻 Maldives: 3,542
🇷🇼 Rwanda: 3,364
🇦🇬 Antigua and Barbuda: 3,223
🇲🇬 Madagascar: 3,162
🇻🇮 United States Virgin Islands: 3,143
🇧🇼 Botswana: 3,099
🇨🇩 Congo: 3,093
🇸🇨 Seychelles: 3,087
🇰🇾 Cayman Islands: 3,029
🇳🇨 New Caledonia: 2,978
🇯🇲 Jamaica: 2,945
🇲🇿 Mozambique: 2,882
🇹🇹 Trinidad and Tobago: 2,794
🇫🇴 Faroe Islands: 2,632
🇧🇲 Bermuda: 2,542
🇸🇹 Sao Tome and Principe: 2,520
🇫🇯 Fiji: 2,326
🇱🇨 Saint Lucia: 2,092
🇹🇬 Togo: 2,079
🇵🇲 Saint Pierre and Miquelon: 2,068
🇯🇪 Jersey: 1,952
🇧🇯 Benin: 1,939
🇦🇸 American Samoa: 1,930
🇹🇯 Tajikistan: 1,821
🇦🇼 Aruba: 1,706
🇸🇷 Suriname: 1,694
🇬🇮 Gibraltar: 1,569
🇲🇱 Mali: 1,465
🇬🇾 Guyana: 1,465
🇧🇫 Burkina Faso: 1,448
🇧🇧 Barbados: 1,422
🇲🇸 Montserrat: 1,406
🇲🇼 Malawi: 1,396
🇬🇫 French Guiana: 1,351
🇾🇹 Mayotte: 1,289
🇦🇽 Åland Islands: 1,246
🇸🇲 San Marino: 1,189
🇬🇱 Greenland: 1,090
🇵🇫 French Polynesia: 1,019
🇭🇹 Haiti: 1,003
🇾🇪 Yemen: 1,001
🇹🇨 Turks and Caicos Islands: 998
🇬🇸 South Georgia and the South Sandwich Islands: 994
🇻🇺 Vanuatu: 974
🇬🇩 Grenada: 937
🇧🇹 Bhutan: 902
🇨🇺 Cuba: 859
🇵🇬 Papua New Guinea: 850
🇻🇬 British Virgin Islands: 848
🇲🇴 Macao: 819
🇧🇮 Burundi: 817
🇸🇩 Sudan: 794
🇬🇲 Gambia: 759
🇸🇱 Sierra Leone: 755
🇸🇾 Syria: 735
🇹🇫 French Southern Territories: 698
🇱🇸 Lesotho: 677
🇬🇦 Gabon: 642
🇹🇱 East Timor: 630
🇧🇳 Brunei: 600
🇹🇲 Turkmenistan: 573
🇩🇯 Djibouti: 553
🇨🇼 Curacao: 539
🇬🇺 Guam: 523
🇸🇿 Swaziland: 514
🇱🇷 Liberia: 512
🇲🇷 Mauritania: 511
🇳🇪 Niger: 492
🇨🇰 Cook Islands: 484
🇲🇵 Northern Mariana Islands: 404
🇩🇲 Dominica: 352
🇬🇳 Guinea: 342
🇼🇫 Wallis and Futuna: 337
🇨🇬 Congo: 335
🇸🇧 Solomon Islands: 322
🇰🇳 Saint Kitts and Nevis: 274
🇸🇸 South Sudan: 244
🇬🇶 Equatorial Guinea: 222
🇹🇩 Chad: 214
🇲🇭 Marshall Islands: 171
🇫🇰 Falkland Islands: 170
🇻🇦 Vatican City: 153
🇪🇷 Eritrea: 145
🇸🇯 Svalbard and Jan Mayen: 129
🇰🇮 Kiribati: 121
🇭🇲 Heard Island and McDonald Islands: 98
🇰🇲 Comoros: 92
🇬🇼 Guinea-Bissau: 73
🇺🇲 United States Minor Outlying Islands: 69
🇳🇫 Norfolk Island: 61
🇦🇶 Antarctica: 45
🇨🇫 Central African Republic: 43
🇪🇭 Western Sahara: 33
🇧🇻 Bouvet Island: 28
🇵🇳 Pitcairn: 24
🇰🇵 North Korea: 24
🇳🇷 Nauru: 24
🇲🇫 Saint Martin: 23
🇧🇱 Saint Barthélemy: 12
🇧🇶 Bonaire: 12
🇹🇰 .tk: 7