Audience Measurement Usage Distribution in the Top 1 Million Sites

Statistics for websites using Audience Measurement technologies

Top In Audience Measurement Usage Distribution in the Top 1 Million Sites

Technology	Websites	%
Google Analytics	515,015	51.5
Hotjar	74,723	7.47
Yandex Metrika	63,459	6.35
Microsoft Clarity	39,307	3.93
Cloudflare Insights	33,382	3.34
Cloudflare Web Analytics	31,074	3.11
Matomo	25,574	2.56
Yahoo Web Analytics	18,816	1.88
Quantcast Measurement	18,754	1.88
comScore	16,202	1.62
Klaviyo	14,742	1.47
Adobe Marketing Cloud	14,178	1.42
Snowplow	10,601	1.06
Adobe Analytics	9,954	1
FullStory	7,970	0.8
Mixpanel	6,457	0.65
Adobe Experience Platform Identity Service	6,262	0.63
Mouseflow	5,710	0.57
Lucky Orange	4,799	0.48
Heap	4,189	0.42
Smartlook	3,352	0.34
Alexa Certified Site Metrics	3,295	0.33
Omniture Adobe Test and Target	3,214	0.32
Clicky	2,819	0.28
Gemius	2,797	0.28
Gemius PL	2,702	0.27
Parse.ly	2,679	0.27
Plausible Analytics	2,605	0.26
Inspectlet	2,215	0.22
Pmetrics	2,150	0.22
Amazon Advertising Sizmek Ad Suite	2,007	0.2
Piwik PRO	1,905	0.19
Roistat	1,530	0.15
AT Internet	1,455	0.15
Shareaholic	1,209	0.12
WebTrends	1,067	0.11
CleverTap	918	0.09
Ptengine	916	0.09
ETracker	840	0.08
Fingerprint Pro	780	0.08
Lead Forensics	767	0.08
WizRocket	669	0.07
Umami	656	0.07
DotMetrics	631	0.06
Gaug.es	588	0.06
Woopra	567	0.06
Oribi Analytics	562	0.06
SessionCam	555	0.06
Infoline	477	0.05
SecuredVisit	476	0.05
Decibel Insight	432	0.04
Littledata	427	0.04
Sprig	423	0.04
Webtrekk	414	0.04
Crimson Hexagon	408	0.04
Keywee	393	0.04
GlassBox	381	0.04
Eulerian	355	0.04
LiveTex	342	0.03
Facebook Tag API	335	0.03
Gainsight	304	0.03
GoSquared	303	0.03
Adobe CQ Analytics	280	0.03
ForeSee Results	271	0.03
Simple Analytics	253	0.03
SiTest	251	0.03
iPerceptions	250	0.02
Effective Measure	216	0.02
mycounter - Page Counter	199	0.02
WordPress Stats	191	0.02
SegMetrics	172	0.02
Giraff	171	0.02
Wysistat	161	0.02
CARBON AI	161	0.02
Foresee Answers Cloud	146	0.01
Urchin 5	141	0.01
LiveSession	141	0.01
Pirsch	139	0.01
ByteDance	137	0.01
Easy Counter	133	0.01
GoatCounter	132	0.01
Lexer	118	0.01
Sitefinity Insight	117	0.01
Motigo Stats	113	0.01
Thunderhead	103	0.01
WOW Analytics	94	0.01
Compete	86	0.01
Personyze	86	0.01
Amazing Counters	82	0.01
CANDDi Insights	79	0.01
MouseStats	77	0.01
MetricsCube	77	0.01
Metrilo	74	0.01
Snoobi	70	0.01
CarGurus	65	0.01
Mint	65	0.01
Optimal Workshop	65	0.01
Research Artisan	64	0.01
phpMyVisites	62	0.01
Sweet Analytics	58	0.01
Ruler Analytics	54	0.01
Webleads Tracker	54	0.01
Gamooga	54	0.01
Linkpulse	53	0.01
Sitestat	51	0.01
Logentries	51	0.01
NetElixir	50	0
CoolaData	50	0
Sophus 3	47	0
Clixtell	45	0
UserHeat	41	0
Visual Sciences	39	0
Percy AI	36	0
Counter Dev	32	0
Hitsteps	31	0
Trialfire	30	0
Cabin	29	0
AutoAlert	28	0
Nocodelytics	28	0
Ackee	27	0
Castle	26	0
SkyGlue	24	0
FocusVision	22	0
VisualDNA	21	0
AddFreeStats	20	0
WatchThemLive	20	0
Infinario	20	0
AdEmails	19	0
HitTail - Long Tail Keyword Marketing	19	0
Performancing Metrics	17	0
Jaco	16	0
Angelfish	16	0
Ghostboard	14	0
WebTrends Optimize	14	0
Andy Hoppe	13	0
M-Pathy	13	0
Trendcounter	12	0
RealTracker	11	0
Totango	11	0
Cognesia	10	0
Distil Bot Discovery	10	0
Memo	10	0
SageMetrics	10	0
Belstat	7	0
Gator	7	0
Redistats	6	0
Monkey Tracker	6	0
LiveBall	6	0
OrangeSoda	5	0
Insignal	5	0
PulseMaps	5	0
Monitus	5	0
AceClick	5	0
Canopy Labs	5	0
Track Flow	4	0
Heyflow	4	0
RealTimeUsers	4	0
Sellebrity	4	0
whos.amung.us Pro	4	0
BlogTraffic	3	0
YellowTracker	3	0
Sessionly	3	0
persistent.id	3	0
FireStats	2	0
Jirafe	2	0
Clikci	2	0
VisitorVille	2	0
Trovus Revelations	2	0
Calq	2	0
IntelligenceFocus	2	0
VisitorTrack	2	0
Stratsys	2	0
Logaholic	1	0
Popcorn Metrics	1	0
Axigenio	1	0
LEADSExplorer	1	0
AudienceInsights	1	0
Tamboo	1	0
I-Behavior	1	0
YourAmigo	1	0
Youneeq	1	0
Pivotal	1	0