Header Bidding Usage Distribution in the Top 100k Sites

Top In Header Bidding Usage Distribution in the Top 100k Sites

Technology	Websites	%
Amazon Transparent Ad Marketplace	3,264	3.26
Prebid	1,900	1.9
Header Tag by Index Exchange	1,357	1.36
Freestar	411	0.41
YieldLove	75	0.08
GRV Media	26	0.03
The Ozone Project	18	0.02
PubWise	10	0.01
PubGuru	4	0
IAB Tech Lab	2	0
NOTSY	2	0

7,069 Detections

of Header Bidding in the Top 100k Sites. Last updated 02nd Aug 2025.

Amazon Transparent Ad Marketplace is currently the most popular technology in this category.