Analytics Usage Statistics

Statistics for websites using Analytics technologies

Google Analytics
Quantcast Measurement
New Relic
Facebook Domain Insights
MediaMath
Google Conversion Tracking
comScore
Lotame Crowd Control
Rapleaf
Omniture SiteCatalyst

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Name 10k 100k Million Entire Web
Google Analytics 6,751 72,672 761,698 26,403,363
Quantcast Measurement 2,649 50,618 69,864 940,475
comScore 2,488 10,424 32,574 83,370
Facebook Domain Insights 2,478 12,111 121,887 1,822,364
MediaMath 2,161 11,912 53,975 7,001
Google Conversion Tracking 1,979 11,595 85,195 906,976
New Relic 1,744 15,860 58,462 963,146
Omniture SiteCatalyst 1,622 6,085 23,996 201,538
Lotame Crowd Control 1,556 7,235 20,887 10,953
Rapleaf 1,410 6,193 16,104 718
DoubleClick Floodlight 1,228 5,454 19,512 35,513
Twitter Analytics 1,126 5,152 16,059 32,256
Datalogix 1,117 5,087 15,212 431
Moat 1,014 3,619 6,764 689
Krux Digital 973 3,583 7,426 4,555
Optimizely 971 3,653 15,170 249,398
Google Analytics with Ad Tracking 911 5,027 38,153 453,058
Facebook Tag API 902 4,649 17,507 16,609
Everest Technologies 896 3,719 9,342 1,040
Efficient Frontier 894 3,706 8,616 1,113

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Analytics, or web analytics is gathered by measuring internet data either directly or indirectly. BuiltWith tracks on-site analytical systems that are typically identified by their javascript signature. Analytics typically works by allowing the javascript tag to perform certain functions such as creating a cookie (that allows return visitor tracking, bounce tracking) and testing browser functionality (version, screensize) as well as this the request provides the tracking code with information regarding the location of the visitor. All of this information is aggregated and compiled into the analytical information made available to the user.

Google Analytics which was launched in November 2005 is currently the most used analytical package on the internet, which was based on Urchin 5, which still features in the top analytical packages in use today, Google’s analytics javascript tag is probably the most hit URL in the world.