Analytics Usage Statistics

Statistics for websites using Analytics technologies

Log in or Sign up for Free to see Analytics and Tracking history back another year to November 2012. View plans for historical access back to as early as November 2008.

Name 10k 100k Million Entire Web
Google Analytics 5,864 58,364 590,848 25,218,196
Quantcast Measurement 2,189 9,745 47,030 991,795
comScore 1,939 7,682 29,522 89,346
Facebook Domain Insights 1,774 8,449 69,218 1,570,669
Google Conversion Tracking 1,129 7,674 49,212 731,407
Omniture SiteCatalyst 1,120 4,256 22,777 297,312
DoubleClick Floodlight 969 5,289 24,785 31,707
MediaMath 923 4,643 17,654 5,112
Google Analytics with Ad Tracking 862 5,505 40,376 540,392
Lotame Crowd Control 817 4,376 15,393 8,283
New Relic 805 5,029 46,395 1,329,565
Chartbeat 694 2,171 6,034 22,163
Optimizely 591 2,261 9,734 102,982
Datalogix 546 2,679 9,535 112
CrazyEgg 531 3,012 14,473 136,396
Rapleaf 475 2,515 11,348 954
Nielsen//NetRatings 397 1,846 7,939 97,725
Twitter Analytics 376 1,928 5,980 1,959
MediaMind 372 2,048 8,323 11,071
Omniture Adobe Test and Target 349 980 3,051 20,329

Log in or Sign up for Free to see double the amount of technologies in this list.

Analytics, or web analytics is gathered by measuring internet data either directly or indirectly. BuiltWith tracks on-site analytical systems that are typically identified by their javascript signature. Analytics typically works by allowing the javascript tag to perform certain functions such as creating a cookie (that allows return visitor tracking, bounce tracking) and testing browser functionality (version, screensize) as well as this the request provides the tracking code with information regarding the location of the visitor. All of this information is aggregated and compiled into the analytical information made available to the user.

Google Analytics which was launched in November 2005 is currently the most used analytical package on the internet, which was based on Urchin 5, which still features in the top analytical packages in use today, Google’s analytics javascript tag is probably the most hit URL in the world.