Analytics Usage Statistics

Statistics for websites using Analytics technologies

Google Analytics
Quantcast Measurement
Facebook Domain Insights
Google Conversion Tracking
comScore
MediaMath
New Relic
Lotame Crowd Control
Rapleaf
Facebook Pixel

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Name 10k 100k Million Entire Web
Google Analytics 6,740 72,962 758,310 21,241,199
Quantcast Measurement 2,712 49,603 70,070 703,289
comScore 2,619 11,630 39,689 348,482
Facebook Domain Insights 2,574 12,999 122,311 1,559,405
MediaMath 2,175 11,392 34,966 5,339
Google Conversion Tracking 2,059 12,159 87,182 790,732
New Relic 1,964 11,290 62,448 761,539
Lotame Crowd Control 1,821 9,778 30,854 9,977
Rapleaf 1,784 7,802 19,840 561
Omniture SiteCatalyst 1,639 6,112 25,395 147,275
Moat 1,307 4,867 9,883 877
Datalogix 1,284 6,232 18,199 352
DoubleClick Floodlight 1,268 5,790 20,366 29,862
Twitter Analytics 1,261 5,604 15,065 16,700
Facebook Pixel 1,128 6,447 49,434 384,475
MediaMind 1,125 5,848 17,657 13,061
Everest Technologies 1,089 5,416 14,328 585
Krux Digital 1,072 4,192 9,051 3,776
Optimizely 1,058 3,965 15,558 210,150
Efficient Frontier 1,049 4,785 11,874 691

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Analytics, or web analytics is gathered by measuring internet data either directly or indirectly. BuiltWith tracks on-site analytical systems that are typically identified by their javascript signature. Analytics typically works by allowing the javascript tag to perform certain functions such as creating a cookie (that allows return visitor tracking, bounce tracking) and testing browser functionality (version, screensize) as well as this the request provides the tracking code with information regarding the location of the visitor. All of this information is aggregated and compiled into the analytical information made available to the user.

Google Analytics which was launched in November 2005 is currently the most used analytical package on the internet, which was based on Urchin 5, which still features in the top analytical packages in use today, Google’s analytics javascript tag is probably the most hit URL in the world.