Analytics Usage Statistics

Statistics for websites using Analytics technologies

Google Analytics
Quantcast Measurement
Facebook Domain Insights
Google Conversion Tracking
New Relic
comScore
Rapleaf
Lotame Crowd Control
MediaMath
Facebook Pixel

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Name 10k 100k Million Entire Web
Google Analytics 6,550 74,442 778,689 28,576,286
Facebook Domain Insights 2,559 13,303 123,709 2,145,780
Quantcast Measurement 2,366 48,139 69,944 1,057,804
comScore 2,322 10,202 44,049 624,094
Google Conversion Tracking 1,924 11,627 92,783 971,995
New Relic 1,847 10,549 57,165 1,112,748
Rapleaf 1,624 7,756 23,436 862
MediaMath 1,616 7,526 31,949 6,045
Omniture SiteCatalyst 1,538 5,661 23,959 205,239
Lotame Crowd Control 1,516 7,652 23,407 13,261
Facebook Pixel 1,188 7,025 55,499 551,632
DoubleClick Floodlight 1,042 4,862 16,775 37,677
Optimizely 990 3,796 16,245 312,860
Moat 978 4,021 11,335 1,143
Twitter Analytics 902 3,922 10,932 23,217
Krux Digital 856 3,283 6,990 4,029
Chartbeat 854 2,752 7,184 18,210
Datalogix 847 3,831 11,265 443
CrazyEgg 804 4,322 20,021 136,231
Google Analytics with Ad Tracking 735 4,057 32,181 387,559

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Analytics, or web analytics is gathered by measuring internet data either directly or indirectly. BuiltWith tracks on-site analytical systems that are typically identified by their javascript signature. Analytics typically works by allowing the javascript tag to perform certain functions such as creating a cookie (that allows return visitor tracking, bounce tracking) and testing browser functionality (version, screensize) as well as this the request provides the tracking code with information regarding the location of the visitor. All of this information is aggregated and compiled into the analytical information made available to the user.

Google Analytics which was launched in November 2005 is currently the most used analytical package on the internet, which was based on Urchin 5, which still features in the top analytical packages in use today, Google’s analytics javascript tag is probably the most hit URL in the world.