Analytics Usage Statistics

Statistics for websites using Analytics technologies

Google Analytics
Facebook Signal
Facebook Pixel
Google Conversion Tracking
Facebook Domain Insights
Quantcast Measurement
comScore
New Relic
Rapleaf
MediaMath

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Name 10k 100k Million Entire Web
Google Analytics 7,260 74,856 628,104 29,329,524
Facebook Signal 3,147 24,531 127,437 506
Facebook Domain Insights 2,748 13,473 79,087 2,737,757
Quantcast Measurement 2,555 13,295 65,251 1,084,289
Facebook Pixel 2,540 21,791 115,529 1,351,897
comScore 2,430 12,855 41,069 77,848
Rapleaf 2,409 11,652 32,897 509
MediaMath 2,196 10,585 27,890 6,052
Google Conversion Tracking 2,164 15,847 84,910 1,023,647
LiveRamp 2,164 10,227 28,302 455
Everest Technologies 2,160 9,991 31,244 752
New Relic 2,011 11,831 50,933 2,182,557
Lotame Crowd Control 1,968 9,828 30,775 9,218
Omniture SiteCatalyst 1,451 5,288 15,934 148,781
Datalogix 1,406 7,743 22,975 484
Krux Digital 1,377 5,906 13,693 3,992
Bing Universal Event Tracking 1,180 7,671 24,109 54,011
DoubleClick Floodlight 1,143 5,495 18,690 32,197
Twitter Analytics 1,139 5,101 13,785 16,174
Moat 1,136 4,766 11,473 989

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Analytics, or web analytics is gathered by measuring internet data either directly or indirectly. BuiltWith tracks on-site analytical systems that are typically identified by their javascript signature. Analytics typically works by allowing the javascript tag to perform certain functions such as creating a cookie (that allows return visitor tracking, bounce tracking) and testing browser functionality (version, screensize) as well as this the request provides the tracking code with information regarding the location of the visitor. All of this information is aggregated and compiled into the analytical information made available to the user.

Google Analytics which was launched in November 2005 is currently the most used analytical package on the internet, which was based on Urchin 5, which still features in the top analytical packages in use today, Google’s analytics javascript tag is probably the most hit URL in the world.