AppNexus Customers

AppNexus Market Share and Competitor Movement

View Usage Statistics To see if AppNexus is increasing or decreasing in usage across the Internet.
State Country
United States128,863
Great Britain16,022
France13,042
Canada8,326
Germany7,920
Netherlands7,615
Australia5,317
Spain3,773
Italy2,669
Japan1,222
India1,202
Brazil972
Sweden897
Mexico647
Ireland507
Indonesia503
Norway421
Turkey404
New Zealand386
Finland380
Singapore339
South Africa335
Argentina318
Austria255
Switzerland253
Israel251
Denmark241
Belgium239
Malaysia229
Hong Kong225
Philippines218
Poland214
Portugal204
Pakistan187
China170
United Arab Emirates167
Czech Republic167
Colombia157
Viet Nam151
Chile128
Russian Federation125
Romania117
Taiwan113
Peru105
Republic of Korea104
Thailand98
Egypt87
Greece84
Bangladesh79
Bulgaria77
Dominican Republic76
Nigeria75
Costa Rica74
Hungary70
Ecuador69
Venezuela59
Ukraine54
Iran52
Puerto Rico47
Kenya42
Cyprus40
Uruguay40
Malta34
Latvia32
Slovakia32
Panama30
Saudi Arabia28
U.S.Virgin Islands27
Slovenia27
Guatemala26
Lebanon25
Morocco22
Nepal22
Nicaragua22
Sri Lanka21
Luxembourg20
Ghana19
Jamaica17
Jordan16
El Salvador16
Iceland16
Cambodia16
Cayman Islands15
Estonia15
Afghanistan15
Bolivia13
Gibraltar13
Lithuania13
Trinidad and Tobago12
Belize12
Namibia12
Bahamas11
Macedonia10
Kuwait10
Georgia10
Barbados9
Bahrain9
Bermuda8
Andorra8
Armenia8
Algeria8
Uganda8
Mauritius8
Oman8
Paraguay8
Qatar7
Tanzania7
Monaco7
Guyana6
Saint Kitts and Nevis6
Albania6
Tunisia6
Honduras6
Belarus6
Saint Lucia5
Iraq5
San Marino5
Cameroon5
Yemen5
Zimbabwe5
Seychelles4
Turks and Caicos Islands4
Fiji4
Ethiopia4
Senegal4
Moldova4
Maldives4
Guinea4
Mali3
Uzbekistan3
Madagascar3
United States Minor Outlying Islands3
Botswana3
Martinique2
Guadeloupe2
Cuba2
Antigua and Barbuda2
Rwanda2
Dominica2
Malawi2
Papua New Guinea2
Croatia2
Serbia2
Burkina Faso2
Haiti2
Kazakhstan2
Azerbaijan2
Grenada2
French Guiana2
Angola2
Sudan2
Brunei Darussalam2
Zambia2
American Samoa1
Falkland Islands1
Aruba1
Liberia1
Kyrgyzstan1
New Caledonia1
Benin1
Liechtenstein1
Vanuatu1
Swaziland1
Northern Mariana Islands1
British Indian Ocean Territory1
Guam1
Bosnia and Herzegovina1
Tonga1
Mongolia1
Suriname1
Chad1
Mozambique1
Faroe Islands1
Togo1
Nauru1

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A breakdown of what customers have eventually migrated from to AppNexus since 2011.

Legend

2011
2012
2013
2014
2015
Name 20112012201320142015201620172018 Total
DoubleClick Bid Manager 0 0 0 0 5,139 24,710 42,123 18,909 90,881
Turn 8 36 1,563 3,530 14,977 15,164 37,605 12,948 85,831
Advertising.com 14 18 107 426 4,759 9,346 44,516 20,676 79,862
Facebook Exchange FBX 0 0 388 5,330 17,912 33,839 18,474 946 76,889
BlueKai 5 23 1,441 2,099 8,265 10,632 31,453 14,040 67,958
The Trade Desk 1 3 759 1,409 5,930 10,468 39,825 8,485 66,880
IponWeb BidSwitch 0 0 0 851 5,579 15,582 29,071 8,545 59,628
X Plus One 4 23 710 4,082 16,134 9,635 15,711 3,722 50,021
Mediaplex 42 117 513 3,352 12,499 12,402 12,583 3,245 44,753
Adify 33 82 1,155 2,720 6,102 3,013 16,731 5,177 35,013
Eyeota 0 0 0 240 1,488 6,131 17,514 6,510 31,883
Improve Digital 0 23 374 2,870 5,172 5,157 12,921 3,618 30,135
AdGear 0 0 32 1,311 5,521 9,428 10,696 1,503 28,491
ADTECH 59 196 517 1,388 8,826 5,222 8,490 2,599 27,297

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Customers that currently use related technologies that stopped using AppNexus since 2011.

Legend

2011
2012
2013
2014
2015
Name 20112012201320142015201620172018 Total
DoubleClick Bid Manager 0 9 226 517 1,452 1,412 21,027 12,240 36,883
The Trade Desk 0 2 120 366 817 1,066 13,167 15,640 31,178
Advertising.com 0 2 109 336 880 1,342 9,196 11,675 23,540
Mediaplex 1 0 28 124 509 1,002 6,919 5,614 14,197
BlueKai 0 1 67 239 674 822 6,513 5,562 13,878
Turn 0 1 54 131 567 943 3,952 3,948 9,596
IponWeb BidSwitch 0 0 29 178 276 349 2,808 2,098 5,738
Adify 0 1 23 43 253 327 2,319 2,428 5,394
ADTECH 0 0 65 162 448 532 1,464 635 3,306
DTScout 0 0 9 66 31 54 1,209 450 1,819
Eyeota 0 0 11 68 56 56 616 756 1,563
MicroAd 0 0 9 48 53 59 653 481 1,303
Sociomantic 0 0 2 9 23 48 377 842 1,301
Improve Digital 0 0 12 28 96 144 574 357 1,211

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Technology 20112012201320142015201620172018 Total
Facebook Exchange FBX 0 0 0 5,329 17,908 33,834 18,432 928 76,431
Turn 0 35 1,509 3,399 14,410 14,221 33,653 9,000 76,227
Advertising.com 0 16 -2 90 3,879 8,004 35,320 9,001 56,308
DoubleClick Bid Manager 0 0 0 0 3,687 23,298 21,096 6,669 54,750
BlueKai 0 22 1,374 1,860 7,591 9,810 24,940 8,478 54,075
IponWeb BidSwitch 0 0 0 673 5,303 15,233 26,263 6,447 53,919
X Plus One 0 0 708 4,013 16,038 9,522 15,566 3,340 49,187
The Trade Desk 0 1 639 1,043 5,113 9,402 26,658 -7,155 35,701
Mediaplex 41 0 485 3,228 11,990 11,400 5,664 -2,369 30,439
Eyeota 0 0 0 172 1,432 6,075 16,898 5,754 30,331
Adequant 0 0 0 0 0 0 7 0 7
YieldBuild 0 0 0 9 0 0 -3 -1 5
ExactDrive 0 0 0 0 18 13 -13 -13 5
140 Proof 0 0 0 0 2 0 0 0 2
i-mobile 0 0 0 -2 0 0 0 0 -2
Adnico 0 0 0 0 0 -12 -10 -1 -23
AdSpeed 0 0 -2 -23 -13 67 -21 -47 -39
Adpv 0 0 0 0 0 -33 -77 -25 -135
RTB Media 0 0 0 0 0 0 -79 -58 -137
DTScout 0 0 0 20 187 129 -762 -379 -805

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