Advertising Usage Distribution in the Top 1 Million Sites

Top In Advertising Usage Distribution in the Top 1 Million Sites

Technology	Websites	%
DoubleClick.Net	496,359	49.64
Facebook Custom Audiences	187,328	18.73
Google Adsense	183,189	18.32
Google Remarketing	127,096	12.71
AppNexus	79,843	7.98
Index Exchange	78,488	7.85
Rubicon Project	67,215	6.72
Yahoo Small Business	61,750	6.18
DoubleClick Bid Manager	61,681	6.17
The Trade Desk	56,408	5.64
Google Publisher Tag	54,674	5.47
Ads.txt	53,182	5.32
Advertising.com	48,557	4.86
Google Direct	48,412	4.84
Criteo	45,691	4.57
Openads/OpenX	45,021	4.5
Media Innovation Group	44,915	4.49
IponWeb BidSwitch	44,315	4.43
BlueKai	39,271	3.93

4,418,983 Detections

of Advertising in the Top 1 Million Sites.

Google Adsense is currently the most popular technology in this category.