Advertising Usage Distribution in the Top 1 Million Sites

Top In Advertising Usage Distribution in the Top 1 Million Sites

Technology	Websites	%
DoubleClick.Net	484,610	48.46
Facebook Custom Audiences	181,233	18.12
Google Adsense	177,025	17.7
Google Remarketing	119,098	11.91
Index Exchange	79,316	7.93
AppNexus	72,433	7.24
Rubicon Project	70,456	7.05
Media Innovation Group	61,019	6.1
Ads.txt	54,665	5.47
Google Publisher Tag	54,036	5.4
Yahoo Small Business	53,931	5.39
The Trade Desk	52,832	5.28
Google Direct	49,560	4.96
DoubleClick Bid Manager	48,256	4.83
Walmart	46,795	4.68
Criteo	43,647	4.36
Advertising.com	42,282	4.23
IponWeb BidSwitch	41,479	4.15
Openads/OpenX	40,471	4.05

4,470,878 Detections

of Advertising in the Top 1 Million Sites.

Google Adsense is currently the most popular technology in this category.